Confused.com Launches Service to Help Women Get the Best Deal from their Men

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Confused.com/manchecker to compare men against the market.

Confused.com today launches its revolutionary new MANCHECK service; the country's first and only application that allows women to compare men.

The MANCHECK service, available at http://www.confused.com/manchecker, assesses a broad matrix of attributes from good looks, wealth, and sense of humour, to sensitivity. Confused.com's sophisticated technology will then use the responses to calculate exactly how a man rates, compared to other men in the market.

The new Confused.com MANCHECK service can also be used by those who want to check their existing partner's rating against the market or by those looking to assess the long-term suitability of a new partner before embarking on a long and potentially ill-fated relationship.

In order to use the service, women simply visit http://www.confused.com/manchecker and answer a small number of straightforward questions, rating their men from 1-5, across the range of comprehensive areas. MANCHECK then produces an overall rating for their partner which will allow women to make an informed choice on the long-term potential of their man. The MANCHECK technology means the only decision women have to make is what to do once they see how their man stacks up.

Carlton Hood, chief executive at Confused.com, said:
"We developed the fantastic MANCHECK tool in the interests of saving females from the pitfalls of heartbreak, to run alongside our conventional money-saving products.

"We've all been guilty of making the wrong romantic choices and wished somebody had told us at the start, and we firmly believe MANCHECK will address the most common issues that affect the long-term potential of any relationship. We're also currently working on FEMCHECK but it's been a little more difficult to define the categories for comparison, given the very complex nature of women. However, our core message remains: male or female, a little bit of research can go a long way in helping you make the right choice for your circumstances. "

For further information please contact:
Kelly Davies/Victoria Leyton, Confused.com. 02920 434 398

Notes to editors
About Confused.com:
Confused.com is one of the UK's biggest and most popular price comparison services. Launched in 2002, it dominates the car insurance aggregator market with a massive 70% market share and generates over one million quotes per month. It has expanded its range of comparison products over the last couple of years to include home insurance, travel insurance, pet insurance, van insurance, motorbike insurance, breakdown cover and energy, as well as financial services products including credit cards, loans, mortgages and life insurance.

Confused.com has 85 motor insurance partners, and customers can save up to on average £206. It also has a panel of 53 for home insurance, and customers who use Confused.com for home insurance can expect to save up to £185.

Confused.com is not a supplier, insurance company or broker. It provides a free, objective and unbiased comparison service. By using cutting-edge technology, it has developed a series of intelligent web-based solutions that evaluate a number of risk factors to help customers with their decision-making, subsequently finding them great deals on a wide-range of insurance products, financial services, utilities and more. Confused.com's service is based on the most up-to-date information provided by UK suppliers and industry regulators.

Confused.com is owned by the Admiral Group plc. Admiral listed on the London Stock Exchange in September 2004.

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Kelly Davies/Victoria Leyton
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