Adage Graphics Selects DURST as New Eco-Friendly Printer, Price Cutter

Share Article

Selecting a new, 'greener' UV-cure printing system will save money for large format graphics customers while helping to save the environment. Environmentally friendly doesn't necessarily mean a higher price tag for visual marketing products.

Eco-Friendly Print Direct System

This new printer has the ability to make incredible visual marketing products greener, faster and for a lot less money. In terms of what customers are looking for in a large format printer… high quality imaging that is VOC-free, the DURST hits it out of the ballpark.

Large format digital printing company Adage Graphics in El Segundo, California announces its recent acquisition of the DURST Rho 600 Pictor printer. President and Founder, Larry Christian and key members of the Adage Graphics production team examined the direct printer as it was up and running before purchasing. After being in the market for a Flatbed UV Print-Direct imaging system for approximately three years, the Austrian-manufactured DURST won the order. The economic downturn caused a close examination of current products offered by Adage. "We want to be able to offer our customers more options, including the ability to print more types of products for less money," stated Christian.

Considered to be the 'silk-screening equivalent' of the digital printing industry, the UV cure direct print inkjet can produce images directly onto nearly any kind of flat surface with zero dry-time. The DURST is capable of imaging a wide range of uncoated and coated materials - also textured surfaces such as hard foam sheets, soft foam sheets, aluminum, acrylic, glass, polycarbonate, MDO, wood, cardboard, biodegradable board, ceiling tiles, etc. Full 60" x 120" boards up to 1.5" thick can be fed through with rapid productivity per unit. Image quality is delivered at a crisp 600 dpi with CMYK, plus white. Durst was the first UV cure printer manufacturer to offer white ink and Adage Graphics believes it has the most productive and reliable white in the industry.

All the inks used by the DURST, including white, are VOC-free. That means that they do not contain volatile organic compounds such as hydrocarbons, ketones, or formaldehyde. In other words, they are safe for the environment. By printing the inks directly onto a substrate, instead of onto paper which is then adhered to the substrate, the amount of media used is reduced. Production time is also reduced so more units can be turned around in less time, further reducing costs.

With DURST's white ink capabilities, colored boards can be directly spot-printed with spectacular results. This opens up creative options for visual marketing designers to go beyond typical solid cut vinyl vector graphics on colored substrate surfaces. Applied ink can either mask the board or allow its color to become integrated into the overall image.

"We're excited about the business development that can come from such environmentally friendly technology," exclaimed Christian. "This new printer has the ability to make incredible visual marketing products greener, faster and for a lot less money. In terms of what customers are looking for in a large format printer… high quality imaging that is VOC-free, the DURST hits it out of the ballpark."

Adage Graphics has been a large format digital printing company for over twenty years in the Southern California area. As members of the Printing Industry Association of Southern California, they serve clients in the restaurant, retail, automotive, creative and entertainment industries across the United States by creating point of purchase graphics, trade show displays, brand marketing, signage and custom visual marketing printed products. Adage Graphics LLC

# # #

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Cindy Maloney
Adage Graphics LLC
(888)864-6362 ext. 204
Email >
Visit website