Especially employees that work in troubled industries are dressing more professionally. It shows that they are serious about their work and it shows respect not just to customers and clients, but also to the employer. If your company has been laying off people than dressing up can only help in saving your job.
San Francisco, CA (PRWEB) March 25, 2009
If you think that neckties are a fashion accessory from the past then Hendrik Pohl, founder of Cheap-Neckties.com, will tell you otherwise. According to Pohl there are more men in US offices wearing a tie around their neck today than ever before, and the slow economy is to credit for this change.
Numerous studies have shown that customers associate professional attire with good service. For a reason companies that are heavily rated on the level of service they provide have been choosing a uniform attire for all their employees that are in face to face contact with customers. Airlines, restaurants, hotels, limo drivers, caterers, and so on all have a uniform attire that consists of suit and necktie for the men, and suit or dress for the women.
Now, even companies that are not in face to face contact with customers are catching on. Instead of trying to impress customers, employees now have a personal interested in dressing professionally to work. Let's face it, the US unemployment rate is at record highs, and almost daily more news about additional layoffs are making the headline. According to Pohl: "Especially employees that work in troubled industries are dressing more professionally. It shows that they are serious about their work and it shows respect not just to customers and clients, but also to the employer. If your company has been laying off people than dressing up can only help in saving your job."
If the increase in neckties worn to work is combined with the additional demand for ties needed for job interviews then it is easy to see why tie sales are at record highs. What is also shifting is that customers are looking for better value when shopping for ties says Pohl. Having worked in fashion for most of his career, and understanding the industry trends, Pohl founded Cheap-Neckties.com in May of 2008.
Inspired by regular requests from job-seekers to dress for an interview Cheap-Neckties.com is now offering special "Interview Ties". The selection contains traditional necktie colors and designs that are well suited for business. Navy blue and burgundy red are the most popular colors, while stripes or foulard designs make up most of the patterns of these ties. Pohl says: "We only chose ties that are perfectly suited for business. Our interview ties are elegant and not too flashy. They will make you look professional and competent. In addition they match well with the classic interview suit colors navy, and charcoal gray." Best of all, each tie only costs $5 - a price that won't hurt the piggy bank should no job offer be made.
What differentiates Cheap Neckties from other retailers is exceptional value. Pohl explains that, "We are able to offer both: Quality and low prices, by keeping our overhead costs at an absolute minimum. We don't advertise and don't have an expensive store front. We pass these savings on directly to our customers that love us for it, and help spread the word. What better advertising could you ask for?" Pohl adds that the company prides itself on the exceptional quality of their products, and their "second-to-none" customer service. In fact, Pohl says, " We are so confident that our customers will be happy with their purchase that we offer them a 30 day return policy with absolutely no re-stocking fees" - fees that most other retailers will charge for returns.
While the "Interview Tie" will cost $5, there are three other prices to choose from: $10, $15, and $20 ties. All ties in the selection of $15 and $20 are made from 100% silk. Besides neckties, the company offers a large selection of bow ties, pocket squares, and cufflink sets.
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