to Connect Clients with Journalists and Analysts via LinkedIn, Facebook and Twitter

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Top HR marketing and PR firm is first to provide social networking information using expanded media database

so they can be well-informed before reaching out.

While most marketing and PR agencies are still discovering social networking, has launched a new feature that will give clients access to hundreds of HR media and analysts on LinkedIn, Twitter and Facebook.

The social networking feature, announced today, is part of’s expanded media relations database. The company is the top marketing and online visibility firm specializing in the human resources industry.

Inspired by the sweeping revolution of social networking, is the first media relations database service to offer this timely information. It's another first for the company that began tracking HR and benefits bloggers in 2007, before much of the HR business community was aware of the phenomenon.

"The access to journalists and analysts in the HR industry via social networking services was undreamed of a few short years ago," said Kevin Grossman, president of "Traditionally phones, emails and city desks provided the only means to reach these professionals with story ideas and offers of resources. Now anyone can potentially join a conversation with a writer, editor and analyst.

"Additionally, our extensive media profiles help clients to determine which journalists and analysts are most relevant to their HR-related product and service," Grossman adds, "so they can be well-informed before reaching out."

Once updated, clients will be able to directly reach a top journalist or analyst by clicking on that individual's LinkedIn, Facebook or Twitter icon. will track this information for the thousands of media contacts it covers in the HR and broader business space.

About is a division of Fisher Vista LLC, a marketing and information services firm focusing exclusively on the human capital industry. Through its marketing and public relations services, the company has serviced nearly 500 human resource and employee benefit service providers, helping them generate publicity, website traffic, sales leads and improved SEO.

Media Contact
Elrond Lawrence, Fisher Vista, LLC

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: on behalf of the company listed above.

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Elrond Lawrence
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