Keynotes Announced for RFID Journal LIVE! 2009 Last Day To Save $700 on Registration

New York (PRWEB) March 20, 2009

RFID Journal, the leading source of news and in-depth information regarding radio frequency identification (RFID) and its many applications, today announced that senior executives from Boeing, the U.S. Department of Defense, Motorola and European fashion retailer Charles Vögele will deliver keynote addresses at the seventh annual RFID Journal LIVE! event, to be held Apr. 27-29, 2009, at the Walt Disney World Swan and Dolphin, in Orlando. Today is the last day to register and save up to $700 off of on-site rates.

"We are very excited to have the leading early adopters discuss how RFID is benefiting their organizations today," said Mark Roberti, founder and editor of RFID Journal. "These leaders are showing how companies can reduce short-term costs and deliver long-term efficiencies with RFID technologies."

RFID Journal LIVE! 2009 will feature these keynote speakers:

• Thomas Beckmann, Head of Supply Chain, Charles Vögele Group: Charles Vögele Group, a European fashion retailer, is among the first companies to track unique items from production in Asia to the point of sale in Europe. Learn how the company deployed this end-to-end system, and the benefits it is delivering.
• Maj. Gen. James L. Hodge, Commanding General, SDDC, Scott Air Force Base: The U.S. Department Defense has deployed the most extensive active RFID visibility network, and has been deploying passive tags to extend this visibility to the case and item levels. Gen. Hodge will discuss how the technology is helping make the world's most complex supply chain more efficient.
• Jerry McNerney, VP of Strategy and Business Development, Motorola: Motorola has been a leader in helping companies employ RFID technologies to improve business processes and streamline operations. Learn how your company can deploy RFID systems to become more competitive in these challenging economic times.
• Charles Fletcher, Director of Logistics Command and Control, Boeing: As it helps customers manage their complex supply chains, Boeing has deployed RFID and other technology to improve data collection and the ability to manage assets in motion. Hear how the firm is reducing inefficiencies for both its customers and its own operations.

These speakers will top an extraordinary lineup of end users presenting case studies that reveal the business benefits of using RFID, and objective industry experts discussing key deployment issues and strategies.

RFID Journal LIVE!'s conference program will focus on how all types of RFID technologies--active, Wi-Fi, passive ultrahigh-frequency (UHF), passive high-frequency (HF) and more--can be used to cut costs and improve efficiencies. RFID Journal LIVE! 2009 will feature eight industry-specific and how-to conference tracks, nine in-depth preconference seminars, fast-track CompTIA RFID+ training and certification, four co-located events, the RFID Journal Awards and technology exhibits and demonstrations conducted by the leading RFID companies worldwide.

Motorola, whose RFID offerings are designed to help companies simplify deployment, lower operational costs and achieve a return on investment, will be the event's cornerstone and registration sponsor. Microsoft will be the signature sponsor, and IBM will be the premiere sponsor. Hundreds of other leading RFID companies will exhibit at the event as well, and will demonstrate their latest technology solutions. To become an exhibitor, contact sales@rfidjournal.com.

"We are proud to have attracted a stellar lineup of speakers willing to share their insights into how RFID technologies can reduce short-term costs and improve long-term efficiencies," Roberti said. "This really is a unique opportunity to learn how companies can benefit from using RFID to become more competitive in these challenging economic times."

For maximum savings, register before advanced registration discounts expire today. For additional information about this event, visit http://www.rfidjournalevents.com/live.

About RFID Journal
RFID Journal is the leading source of news and in-depth information regarding radio frequency identification (RFID) and its many business applications. Business executives and implementers depend on RFID Journal for up-to-the-minute RFID news, in-depth case studies, best practices, strategic insights and information about vendor solutions. This has made RFID Journal the most relied-upon and respected RFID information resource, serving the largest audience of RFID decision-makers worldwide--in print, online and at face-to-face events. For more information, visit http://www.rfidjournal.com.

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