Aquamid and Botox Still In Demand Despite Credit Crunch

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Aquamid and Botox - two of the more popular cosmetic treatments offered today - remain in demand despite the economic downturn. Dr. Peter Bartnicki of the Melbourne Collagen Foundation in Victoria, Australia which specialises in non invasive facial cosmetic surgery and anti wrinkle treatments, explains how he remains optimistic in the face of dire forecasts for his line of work.

The credit crunch has hit most industries one way or another, and plastic surgery and cosmetic treatments are no different. However, Aquamid and Botox - two of the more popular treatments - still seem to be standing strong, contrary to widespread reports bearing grim forecasts for the coming years.

Aquamid is a polyacrylamide hydrogel that is injected directly under the skin and offers almost instantaneous results. Classified as a "permanent dermal filler", Aquamid is traditionally used to enhance lips, augment cheekbones, and smooth out prominent bumps in the nose, mouth corners, deep wrinkles, and scars left from acne.

Trials regarding Aquamid's safety have recently concluded with over 90% of patients feeling satisfied with the results after 5 years.

Botox is actually a bi-product of the bacteria Botulinum Toxin Type A, toxic in large quantities, but in miniscule amounts, very effective at weakening the muscles enough to subdue even the most stubborn of wrinkles. It is predominantly used to temporarily remove frown lines on the forehead, and "crow's feet" around the eyes, though it does take around 2-4 weeks for best results to appear.

Although patients have reduced the number of times they visit a clinic for a cosmetic treatment, according to Melbourne Collagen Foundation front man Dr. Peter Bartnicki, it appears the patients are still coming, just not as often.

"As with everyone else, our business has been affected by the economic crisis," Dr. Bartnicki admits, "however, not enough to warrant concern."

"Botox patients that might have previously visited every four months like clockwork are now waiting six," he says. "We are not actually losing any clients, just reducing the amount of treatments they undergo annually."

"Nor are we cutting down on staff. In fact, we are currently recruiting."

Dr. Bartnicki also believes that the sterling reputation built up by MCF has stood it in good stead for shakier times.

"People are more careful where they go to get their Aquamid or Botox treatments when money is scarcer…they don't want to take any risks."

About Melbourne Collagen Foundation

Melbourne Collagen Foundation located in Melbourne, Australia was established in 1990 and specialises in non invasive facial cosmetic surgery, anti wrinkle treatments, collagen injection, microdermabrasion, laser hair removal, and the diagnoses of suspicious moles or skin areas for skin cancer or other abnormalities.

For further information, visit http://www.cosmeticskin.com.au or call direct on freecall 1800 641 723 or +61 3 9654 6365.

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Tracy Roth-Rotsas
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