Our partnership with Gen2Media enables our stations to enhance their music position in their markets with a high quality video experience. The syndicated content makes it easy and cost effective for each station to expand their local brand into the video space and the publishing tools make it possible for us to create and tailor channels to each station's unique identity
Orlando, FL (PRWEB) March 30, 2009
Gen2Media Corporation (OTCBB: GTWO), a fully integrated digital media, technology and marketing company, today announced that it has signed a License and Joint Venture Agreement with Regent Communications, Inc. (NASDAQ: RGCI) to create, develop and manage an ad-supported online television channel for each of Regent's 60 U.S.-based radio station websites.
Leveraging Gen2Media's proprietary, patented video publishing and content management program, each of Regent's radio station web sites will feature its own individually-branded Internet television channel capable of providing listeners and Internet visitors with access to originally produced or syndicated video content and programming.
"Our partnership with Gen2Media enables our stations to enhance their music position in their markets with a high quality video experience. The syndicated content makes it easy and cost effective for each station to expand their local brand into the video space and the publishing tools make it possible for us to create and tailor channels to each station's unique identity," said Larry Downes, Vice President of Technology and Digital Media at Regent. "In addition, our sales people will have another powerful on-line marketing tool to offer our local advertisers."
The parties have adopted a rollout schedule for the channels, beginning this month, starting with the Regent radio properties in Grand Rapids, Michigan: WLHT-FM 95.7 (Adult Contemporary); WGRD-FM 97.9 (Modern Rock); and WTRV-FM 100.5 (Soft Adult Contemporary). Stations serving Evansville, Indiana; Owensboro, Kentucky; Albany, New York; and Buffalo, New York will follow in April, May and June. All remaining stations will launch on a successive basis between July and December of this year.
Mary Spio, Gen2Media President, noted, "A key component of Gen2Media's growth strategy is working with our corporate and media partners to launch highly customized online TV networks and to work with them to monetize those networks through engaging advertising and marketing programs that build brand loyalty and promote enduring customer retention. We are extremely proud of the success of our model, and we are thrilled to be working with yet another world class broadcasting organization like Regent."
"Gen2 continues to set the standard for performance, quality and effectiveness in the online media space, as demonstrated by our growing list of blue chip media partnerships and by the millions of satisfied customers that visit our network and enjoy our content each month," added Gen2Media Chairman and CEO Jim Byrd. "We are very pleased to welcome the fine people at Regent to the Gen2Media family."
As a full end-to-end content producer and distributor, Gen2Media licenses and syndicates a library of digital content and original programming that has been processed through its proprietary, patented encoding technology. Gen2 then provides its clients with an easy-to-use system for managing their own online custom TV channel that is compatible with their existing scheduling software and includes proprietary features such as time-of-day programming, seamless playback, drag-and-drop video management and ad loading. In addition, Gen2 provides turnkey management and marketing solutions to help its clients maximize traffic and viewership of the channels. Finally, the analytics and referral engine inherent in Gen2's Digital Video Publisher Application provides real-time tracking and robust reporting capabilities of critical performance and user behavioral metrics.
Radio affiliates and/or their parent companies interested in learning more about working with Gen2Media to develop proprietary Internet television channels, are encouraged to contact Jay Meyers of Broadcast Management and Technology or Bob Dunphy at Beachfront Digital, special advisors to the Company for radio affiliations. They can be reached by calling 917-589-0977.
For general information on Gen2Media's video delivery and content management solutions and/or related digital advertising programs, please contact Mary Spio at 321-293-3360.
About Gen2Media Corporation:
Based in Orlando, Florida, Gen2Media is a full-service digital media and marketing company and owner of the world's first true end-to-end online interactive network that embodies the best of broadcast and broadband. The Company combines world class content creation and production with a cutting-edge, patent-pending Digital Video Publisher and Smart Content Management System™, back-end metrics and marketing expertise to achieve quantifiable results for its blue chip partners and customers; and to create rich, robust and engaging branded entertainment and infotainment for consumers, both directly and through a number of blue chip channel partnerships including Microsoft Xbox, TiVo, Clear Channel, Emmis Communications, Regent Communications and others. Additionally, its acclaimed production team has handled live concert and video production for some of the most high profile entertainers and events in the world, including Mary J. Blige, Justin Timberlake, Britney Spears, The Billboard Awards Show and Live 8. For more information, please visit http://www.gen2media.com.
About Regent Communications:
Regent Communications, Inc. is one of the nation's leading radio broadcasting companies focused on acquiring, developing and operating radio stations in mid-sized U.S. markets. Currently, Regent owns and operates 62 stations clustered in 13 markets in Colorado, Illinois, Indiana, Kentucky, Louisiana, Michigan, Minnesota, New York and Texas. Its radio formats cover a broad range of music genres, including Top 40, Rock, Adult Contemporary, News/Talk, Country, Cajun, Hispanic, Adult Hits, Oldies and Sports, among others. For more information on Regent Communications, please visit http://www.regentcomm.com
Safe Harbor Statement for Gen2Media Corporation
Statements made in this Press Release that are not historical or current facts are "forward-looking statements." These statements often can be identified by the use of terms such as "may," "will," "expect," "believes," "anticipate," "estimate," "approximate" or "continue," or the negative thereof. The Company wishes to caution readers not to place undue reliance on any such forward-looking statements, which speak only as of the date made. Any forward-looking statements represent management's best judgment as to what may occur in the future. However, forward-looking statements are subject to risks, uncertainties and important factors beyond the control of the Company that could cause actual results and events to differ materially from historical results of operations and events and those presently anticipated or projected. These factors include, among others, adverse economic conditions, entry of new and stronger competitors, inadequate capital, unexpected costs, and failure to capitalize upon access to new markets. The Company disclaims any obligation to revise any forward-looking statements to reflect events or circumstances after the date of such statement or to reflect the occurrence of anticipated or unanticipated events. These factors and others are discussed in the "Management's Discussion and Analysis" section of the Company's Reports on Form 10-K for the fiscal year ended June 30, 2008 and Form 10-Q for the quarter ended December 31, 2008.
FOR MORE INFORMATION, PLEASE CONTACT
Elite Financial Communications Group, LLC
Dodi Handy, President and CEO
Tiffany Korkis or Kathy Addison, Directors of Elite Media Group
Regent Communications, Inc.
Larry Downes, Vice President of Technology and Digital Media