Boulder, CO (PRWEB) April 13, 2009
Boulder Logic™, the customer reference management specialists, today announced that Deltek®, the leading provider of enterprise applications software for project-focused businesses, has chosen and is using Boulder Logic Reference Manager integrated with Salesforce.com™ to automate Deltek's active enterprise customer reference program.
"At Deltek, we have helped more than 12,000 project focused organizations automate their mission-critical business processes, and we know that our large customer base is our greatest asset," said Marianne Meagher, Director of User Communities, Deltek. "This solution allows our sales and marketing teams to be incredibly productive, professional and even more customer-focused than we already were."
Boulder Logic Reference Manager allows the Deltek sales and marketing teams to quickly find the right reference for a given situation, obtain useful testimonial content and facilitate live interactions without inconveniencing valued customers. Boulder Logic Reference Manager's automated tools also help users prevent the overuse of certain customers, and identify additional strong candidates that can act as references. Deltek uses Boulder Logic Reference Manager's AppExchange module, allowing their sales and marketing teams to work within their familiar CRM environment.
"Our solution allows users to more effectively involve existing customers in the sales process," said Joshua Horwitz, president of Boulder Logic. "Deltek is a perfect example of a company that really values this interaction and is taking the right steps to preserve its customer focus while leveraging good relationships to drive new sales and expand the business. In fact, Deltek's experience with and commitment to customer references led to the foundation of a regional Customer Reference User Group that serves a growing number of professionals in the area."
Deltek is leveraging all the key functionality of Boulder Logic Reference Manager for its growing customer reference program. Going forward, Boulder Logic and Deltek plan to work together on developing additional best practices to expand the enterprise deployment.
About Boulder Logic
Boulder Logic is the first software provider to offer a packaged solution specifically for managing all areas of an enterprise customer reference program. Companies with complex products and selling cycles benefit from using Boulder Logic products to increase marketing impact and close more sales by better leveraging the testimonials of their existing customer. Boulder Logic is headquartered in Boulder, Colorado. For more information, call 800-715-1910 or visit http://www.boulderlogic.com.
Deltek® (NASDAQ: PROJ) is the leading provider of enterprise applications software designed specifically for project-focused businesses. For more than two decades, our software applications have enabled organizations to automate mission-critical business processes around the engagement, execution and delivery of projects. More than 12,000 customers worldwide rely on Deltek to measure business results, optimize performance, streamline operations and win new business. Visit http://www.deltek.com.
© 2009 Boulder Logic. All rights reserved. Boulder Logic and Boulder Logic Reference Manager are trademarks of Boulder Logic, LLC in the United States and/or other countries. All other trademarks are the property of their respective owners.
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