Playwin Launches SMS & Mobile Applications

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Playwin, India's premier online lotto company announced the launch of two new pioneering applications - SMS Channel & Mobile Application to give individuals immediate access to play their favorite Playwin games.

Today a mobile is no longer restricted to being a communication device. Today value added services has become one of the key factors of mobile usage. We at Playwin believe that the mobile channel will become a platform of choice amongst lotto players. Playwin has pioneered online lotto in India and we are also the first to launch the SMS & Mobile applications, understanding customer dynamics

Playwin, India's premier online lotto company announced the launch of two new pioneering applications - SMS Channel & Mobile Application to give individuals immediate access to play their favorite Playwin games. These easy to use applications will allow individuals to play their choice of game without visiting a brick & mortar store.

Mr. Gurpreet Bakshi, VP - Alternative Revenue, Pan India Network Pvt. Ltd., said, "Today a mobile is no longer restricted to being a communication device. Today value added services has become one of the key factors of mobile usage. We at Playwin believe that the mobile channel will become a platform of choice amongst lotto players. Playwin has pioneered online lotto in India and we are also the first to launch the SMS & Mobile applications, understanding customer dynamics".
This unique concept launched for the first time in India enables people to play their choice of Playwin games at their convenience using their mobile handsets. Playwin recognized for transparency, reliable payment processing and security has always strived to ensure that customers experience a transparent & fair process on a secure platform.
All Playwin games are now available on both SMS & Mobile platforms.

To use the SMS CHANNEL one needs to have a MyPlaywin.com/ITZ Cash/Dish TV card and REGISTER ONCE to play favorite Playwin games like Thunderball, Thursday Super Lotto, Saturday Super Lotto and Fast lotto. For using the MOBILE APPLICATION one needs to just download the FREE PLAYWIN application which is GPRS enabled. The service can also be activated by sending 'PLAYWIN' as a SMS on 57575.
About Playwin: Playwin is India's first and largest online gaming company promoted by the Essel group of companies. It is in the business of providing infrastructure, data communication, marketing support and service to facilitate a secure online lotto network. Playwin is recognized for transparency, reliable payment processing, and security. Since inception in 2002, PLAYWIN has distributed Rs. 6, 486 crores in prize money. For more information about the company please visit MyPlaywin.com

For further information please contact:
Gautam Thawani
Brand Manager - Marketing
Pan India Network Pvt. Ltd
Mobile: 91 98190 18905

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