Nutrilite to Sponsor Rock 'N Roll Marathon Series
Leading vitamin and dietary supplement brand rocks into major running sponsorship
Ada, MI (PRWEB) April 4, 2009 -- Amway Global proudly announces that its NUTRILITE® nutritional supplements brand will sponsor the Rock 'N Roll Marathon series - seven rocking races that incorporate miles with music - as well as four additional prominent distance running events.
The NUTRILITE and ARTISTRY® Mobile Brand Experience vehicles will make appearances at these running events, providing product samples, brand exposure, and perks for runners such as an ice-foot bath at the finish line.
"These races are a perfect fit for the health and wellness focus of our NUTRILITE brand," said Jori Hartwig, Amway Global Vice President of Marketing. "People actively pursuing a healthy lifestyle - such as the runners at these events - are the people we want to introduce to NUTRILITE."
The full race line-up includes:
Carlsbad 5000 & Junior Carlsbad
- Race Date: April 5, 2009
- Expo Date: April 4-5
Country Music Marathon & ½ Marathon
- Race Date: April 25, 2009
- Expo Date: April 23-24
Rock 'n' Roll San Diego Marathon
- Race Date: May 31, 2009
- Expo Date: May 29-30
Rock 'n' Roll Seattle Marathon & ½ Marathon
- Race Date: June 27, 2009
- Expo Date: June 25-26
Rock 'n' Roll Chicago ½ Marathon
- Race Date: Aug. 2, 2009
- Expo Date:July 31-Aug. 1
Rock 'n' Roll Virginia Beach ½ Marathon
- Race Date: Sept. 6, 2009
- Expo Date: Sept. 4-5
ING Philadelphia Distance Run
- Race Date: Sept. 20, 2009
- Expo Date: Sept. 18-19
Rock 'n' Roll San Jose ½ Marathon
- Race Date: Oct. 4, 2009
- Expo Date: Oct. 2-3
Denver Marathon & ½ Marathon
- Race Date: Oct. 18, 2009
- Expo Date: Oct. 16-17
Rock 'n' Roll San Antonio Marathon & ½ Marathon
- Race Date: Nov. 15, 2009
- Expo Date: Nov. 13-14
Rock 'n' Roll Las Vegas Marathon & ½ Marathon
- Race Date: Dec. 6, 2009
- Expo Date: Dec. 4-5
With Sales that exceeded $3 billion in 2008, NUTRILITE is the world's leading brand of vitamin, mineral and dietary supplements.* It's the only global vitamin and mineral brand to grow, harvest, and process plants on its own certified organic farms.** NUTRILITE farms are located in California, Washington, Mexico, and Brazil.
*Based on 2008 sales
**Research conducted in 2008 by Euromonitor Consultancy.
Contact:
Lindsay Martin
616-787-7007
http://www.amwayglobal.com
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