Co-op Fans Have Two Weeks Left to Submit Videos in National Cooperative Grocers Association's 'My Co-op Rocks' Video Contest

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Co-ops nationwide urge fans to submit videos by April 17 for a chance to win nearly $3,500 in prizes

No matter the times or economic environment, shoppers remain passionate about co-op grocers and the sense of community that they inspire

Lights, camera…arugula! Just two weeks remain to submit a video in National Cooperative Grocers Association's (NCGA) My Co-op Rocks Video Contest, a nationwide contest where natural food co-op grocer fans get to share the reasons their co-op rocks. Submissions will be accepted online until April 17 at MyCoopRocks.coop with $3,500 in prizes to be awarded to the best videos in "people's choice" and "judges' choice" categories.

My Co-op Rocks is NCGA's first initiative asking co-op shoppers across the country to share their favorite co-op moments, memories and stories - in essence, all the qualities and quirks that make co-ops unique in their communities -- online.

"No matter the times or economic environment, shoppers remain passionate about co-op grocers and the sense of community that they inspire," said Robynn Shrader, chief executive officer for NCGA. "Everyone loves their local co-op for different reasons; this contest provides an opportunity for shoppers to tell us in their own words."

Whether shooting with a cell phone or in high-definition digital video, all skill levels are welcome to shoot, edit and submit their up-to-2-minute "Top 10" video or create a video with an original co-op-related theme. Participants are encouraged to unleash their sense of humor and creativity.

Once posted, videos will be viewed and voted on by the general public with prizes awarded to the top three "people's choice" entries. A panel of judges will also score entries based on creativity, theme, and overall appeal, with prizes awarded to the top three "judges' choice" entries. The deadline for submissions and online voting is 11:59 p.m. CST on April 17.

Suggested themes include:

  •     Top 10 reasons I love my co-op
  •     Top 10 foods at the co-op
  •     Top 10 funniest sights at my co-op
  •     Top 10 ways to get a date at the co-op
  •     Top 10 reasons to become a co-op member
  •     Top 10 reasons why shopping at a co-op is just better

Prizes to be awarded include MacBooks, $500 gift cards to an NCGA member co-op, and digital video cameras.

For the official rules, to enter the contest, and to see current video entries, visit http://www.MyCoopRocks.coop.

About NCGA
National Cooperative Grocers Association (NCGA), founded in 1999, is a business services cooperative for retail food co-ops located throughout the United States. NCGA is owned by 111 food co-ops operating more than 130 stores in 32 states with combined annual sales of over $1 billion. NCGA helps unify natural food co-ops in order to optimize operational and marketing resources, strengthen purchasing power, and ultimately offer more value to natural food co-op shoppers everywhere. For a map of co-op member locations, visit http://www.ncga.coop/member-stores. To learn more about NCGA, visit http://www.ncga.coop. To learn more about co-ops, visit http://www.go.coop.

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Anna Kruchowski

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