Firefallmedia Planning its Penthouse of the Imagination

Share Article

Searching for a marketing partner, Firefallmedia, aglow as it grows, seeks its next sky level.

Paris, so far, functions only for the fun of it

With its Pseudonymous, Mr. Blot, and Water Children series firmly in place, with book-sings, ink-art signings, and other original presentations, all trademark pending, and with new six figure funding as well, Firefall Editions is releasing 11 new publications this year to extend its hot upward reach. Not surprisingly, the company is now seeking a new marketing partner with just the right flare.

According to Robinson Joyce, the Editorial Director and Managing Partner, "Firefall as a name was originally applied to events in California's Yosemite Valley early in the century. Burning embers from wood fires were pushed off the cliff in a 1,000 foot shower of sparks every summer night. This was outlawed, brought back, and outlawed again. Then, in 1979 at a rodeo in Livingston Montana, fireworks dropped to within arms reach of the crowd in the grandstands. The audience stared enraptured at the sparks extinguishing just above them...Our experience of these events in actual and literary fact inspired the imprint and its definition. Indeed our publishing goal is to lift powerful voices from the well of anonymity, to release the heat of literary fever, and to spark the air with insight. If we translate this into city metaphors, think the penthouse of the imagination. In time we will develop the visual novel photographically, a new American idiom, and a future-vision...No, we won't always succeed. Some projects are stepping stones, sharp and slippery at once, some smooth and holding, others are landmarks, uneroded by time. We aim to be special and lasting. Of course, the higher the reach the longer the fall, but the more spectacular the flames...."

Based in Alexandria, Virginia, Firefallmedia also has smaller offices in San Francisco, New York and Paris. "Paris, so far, functions only for the fun of it," Joyce added, "To make it real, we need a marketing partner/manager with deep experience in media, marketing and licensing, to develop and execute a strategy for the coming years. Our reviews are good and our products unique. Audiobooks, music and short films are part of the mix as well."

Visit for more information, and for full detail.


Share article on social media or email:

View article via:

Pdf Print

Contact Author

Visit website