San Diego, CA (PRWEB) April 10, 2009
MEA Digital (http://www.meadigital.com), a top 50 interactive marketing strategy and services firm, recently unveiled a revamped website for SAVO (http://www.savogroup.com), a leading provider of collaborative Sales Enablement solutions. Enlisted to develop an effective targeted messaging solution, the agency concentrated on in-depth demographic research and message analysis to drive the redesign. Additionally, MEA Digital evaluated SAVO's custom-built CMS, coded website changes, and ensured data was accurately integrated into Eloqua and Salesforce.
"The new SAVO website is a product of sound strategic thinking and account planning," said John Hartman, President of MEA Digital. "It also illustrates the value of close, ongoing collaboration between agency and client throughout the creative process. From conceptualizing to development, we made sure the lines of communication were open every step of the way."
Founded in 1999, SAVO combines proven sales and marketing best practices with award-winning technology to create on-demand, collaborative software that connects employees with the best sales materials, tools, insights, and expertise to help them work more efficiently. That knowledge is then delivered to sellers when they need it most, enabling more effective sales conversations.
"SAVO is a pioneer in providing Sales Enablement to companies all over the world," said Leigh Segall, SAVO's VP of Marketing. "Our product gives users access to the information they need in seconds, and it's totally customizable, which ultimately helps drive more sales and grow a company's bottom line. As a top 50 B-to-B agency, and with their commitment to transparency throughout the creative process, MEA Digital is quickly transforming this project into a success story."
About MEA Digital:
MEA Digital is a top 50 interactive marketing strategy and services firm with offices in San Diego and New York City. We help national and international brands such as Oakley, Mitsubishi, Nickelodeon, Cars.com, and Callaway Golf make the most of the digital medium. We are a boutique agency with global-level talent and a bias towards performance. For more information, visit http://www.meadigital.com.
SAVO is the industry's leading provider of Sales Enablement solutions, which maximize a sales organization's ability to communicate value and differentiation in clear, consistent, and compelling ways. SAVO's award-winning, on-demand application combines proven sales and marketing best practices to address all aspects of the Sales Enablement challenge - spanning people, process, content, and technology. SAVO's on-demand application and services have been developed and refined through long-standing relationships with companies such as Morgan Stanley, CareerBuilder.com, Acxiom, ADP, AmerisourceBergen, AutoTrader.com, Citigroup, GE, and FedEx Kinkos. The combination of real-world client experience, an innovative consulting approach and award-winning technology uniquely positions SAVO to deliver practical solutions to enable the entire sales organization. For more information, visit http://www.savogroup.com.