JFL Marketing to Launch Innovectra-Powered Community Connection Yellow Pages Online

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New Internet Yellow Pages planned for areas in Maine, Massachusetts, and New Hampshire.

We are excited that JFL Marketing has chosen Innovectra to be their new Internet Yellow Pages and local search provider

JFL Marketing, Inc., publishers of the Community Connection Yellow Pages in the Greater Boston area, Maine and New Hampshire for the past 18 years announced today that the company is launching all 22 of its community phone directories online in a search engine friendly format at http://www.jflyellowpages.com. The company has selected Internet Yellow Pages platform leader, Innovectra, as its strategic software services partner. In partnership with Innovectra, the http://www.jflyellowpages.com site will be powered by ActivImpact--the next generation Internet Yellow Pages and local search solution for directory publishers.

"We are excited about building an Internet franchise to complement our core directory business. As a local content provider, it is important for Internet users to gain access to the thousands of small businesses who participate in our Community Connection directories. Through our new partnership with Innovectra, we will be able to capitalize on the opportunities that are emerging within our markets for Internet-based marketing solutions," said Jim Lubinski, owner of JFL Marketing, Inc.

"We are excited that JFL Marketing has chosen Innovectra to be their new Internet Yellow Pages and local search provider," said Thomas C. Lewis, president and CEO at Innovectra. "Jim and his team realize the importance of building an Internet business that performs well online. Through the successful introduction of ActivImpact, we are prepared to help JFL Marketing meet their short term Internet goals and long term business objectives," added Lewis.

JFL Marketing, Inc. provides on-line consumers with easy access to a database of local business listings and area shopping information. The new jflyellowpages.com site will feature a powerful keyword search application for Internet Yellow Pages, complete with local business profiles, online video, coupons, web site and e-mail links, Lead Sites, interactive maps and much more.

About JFL Marketing, Inc.

JFL Marketing, Inc. is the publisher of The Community Connection Yellow Pages proudly serving over 270,000 households in nineteen Boston area communities within the North Shore: Reading/North Reading, Wilmington, Burlington, Woburn, Winchester, Lynnfield, Saugus, Stoneham, Melrose, Wakefield, Medford, Malden, Revere, Everett, Chelsea, Lexington, Andover/North Andover, Billerica and Tewksbury.

The Community Connection Yellow Pages has grown over the years to become a leading provider of telephone directories connecting local shoppers with small businesses. Other publications include books in the Mt. Washington Valley area in New Hampshire since 1993 and the Sebago Lake area in Maine since 1996.

About Innovectra.

Innovectra provides "world class" web, mobile and social network based local search solutions for online directory publishers. One of the first companies to create electronic directories, Innovectra currently publishes over 800 Internet Yellow Pages directories. We provide a complete suite of interactive online media products and services that "optimize" and "monetize" local search, including ActivImpact, ActivDirectory and a full suite of advertiser solutions.    For more information, visit the Innovectra Corporation web site at http://www.innovectra.com.


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