Municipal Leaders Gather in Huntsville, AL, to Showcase their CRM Solutions

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Learn How Cities Nationwide Successfully Implement Citizen Relationship Management and Non-Emergency Call Centers for Fraction of What is Typically Spent

Municipal leaders from Reno, NV, to Providence, RI, will gather in Huntsville, Alabama, June 1-2 to showcase their citizen request management initiatives. Attendees will have the rare opportunity to get information directly from the cities that have achieved success initiating a non-emergency 311 call center, or a decentralized CRM system.

Also featuring Dothan, AL, Newark, NJ, Albany, GA, and Danbury, CT, the event includes case studies, round table discussions, and sessions detailing the unique way each city successfully implemented a CRM system for a fraction of what it is typically thought to cost.

"What's most important is that attendees will learn that implementing a citizen service center does not have to cost millions and millions of dollars," said Keith LeBeau, CEO of QScend Technologies, sponsor of the CRM Showcase. "Cities can improve citizen service without breaking the bank in an economic climate in which spending carefully is top priority. Whether you want to create a full-time, stand-alone 311 call center or a decentralized system, this is the place to learn of the possibilities."

Attendees will hear from, among others:

  • Michael Chaump, Community Liaison, City of Reno about how Reno selected the QAlert Municipal CRM to be the cornerstone of Reno DIRECT, a citywide "one-stop shop" for non-emergency requests for information or service. Opened in 2003, Reno DIRECT chose QAlert to replace its original CRM system. The 311 call center handles more than 50,000 calls a year, while tracking of more than 13,000 service requests.
  • Dan Clement, Senior Analyst, City of Providence about how his city implemented its own CitiStat-type of program. The ProvStat initiative allows theanalysis of a wide range of data about city government and is a key tool for city managers, helping them make more informed decisions.
  • James Sullivan, Senior Manager, Winbourne & Costas, Inc. about how cities across the country need to streamline budgets while increasing constituent services. Many implement 311 call centers to provide citizens "One Call to City Hall" access to government, and to enable city management to streamline service delivery, monitor agency performance, and even manage departmental budgets.

The cost to attend the CRM Showcase is $199 per person, which includes all meals, a free 30-day trial of QAlert, and a CRM Best Practices Guide. Attendees will also receive a discounted room rate night at the Embassy Suites of Huntsville.

To register for the CRM Showcase, visit or contact Jessica Chase at Jessica(at) or 203-757-6000.

"This showcase is a good resource for municipal governments looking to implement a 311 call center or a CRM system," said LeBeau. "Our speakers will review and discuss best practices and strategies for a local government becoming more responsive and improving performance in the area of citizen service. Participants will leave with a basic checklist of what they need to do to implement a municpal CRM system."

About QAlertâ„¢
With QAlert, citizen service requests or complaints are entered by city staff or citizens themselves. Each entry is automatically assigned a ticket number and instantly routed via e-mail to the department responsible for handling the request. Citizens can be notified each time an action is taken, or just when the service request has been addressed and closed.

QAlert, which can be integrated with a variety of work order and asset management solutions, fits seamlessly into QScend's suite of e-government software. It can also be implemented on any Internet site, regardless of the content management system or software in use.

About QScend Technologies, Inc.
QScend Technologies ( is an industry leader in Web-based software solutions and services for municipalities. More than 3,000 QScend product users access the company's series of "Q" products for a variety of citizen service related functions, including website content management, electronic newsletter distribution, citizen service request management, and 311 call center functionality.

Located in Waterbury, Connecticut, QScend Technologies was the first company to relocate into the city's Information Technology Zone. The company also provides custom website design, application hosting, and e-mail solutions for its customers.


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