Dealer Specialties Announces New Pricing Enhancements

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The Analyzer is a pricing analytics tool that provides dealers with historical vehicle data that empowers them to make vehicle purchasing decisions based on what sells best on their lot. Local vehicle statistics based on supply and demand are factored into the tool's algorithms and purchase recommendations.

If a dealer wants to know what vehicles to buy at the auction or which vehicles are best to accept on trade-in, using a combination of the appraisal tools, historical trends and demo/geographic data will provide valuable insight as to what yields the highest profits.

Dealer Specialties, a division of Dominion Enterprises and the nation's leading provider of data and photo collection, inventory management and data distribution services, announced today enhancements to the pricing intelligence tool for dealers, The Analyzer.

The Analyzer is a pricing analytics tool that provides dealers with historical vehicle data that empowers them to make vehicle purchasing decisions based on what sells best on their lot. The Analyzer includes vehicle recommendations supported by CARFAX and AutoCheck for VIN history checks, pricing valuations from Black Book and NADA and market demographics and reporting based on how the dealer defines his/her market area. In addition, local vehicle statistics based on supply and demand are factored into the tool's algorithms and purchase recommendations.

"Dealers understand the importance of having a competitive edge. There are a lot of other tools in the marketplace that are also robust, but only Dealer Specialties' Analyzer marries the industry's most robust inventory management solution with a decision tool," says Glen Garvin, general manager for Dealer Specialties. "If a dealer wants to know what vehicles to buy at the auction or which vehicles are best to accept on trade-in, using a combination of the appraisal tools, historical trends and demo/geographic data will provide valuable insight as to what yields the highest profits."

Today, The Analyzer is available as an upgrade to dealers participating in the Platinum package and will be a transparent addition to the existing pricing intelligence tools in Inventory Manager. It gives the dealer access to appraisals, decision tools, recommendations as well as the latest Self-Serve tools.

About Dealer Specialties
Dealer Specialties, a division of Dominion Enterprises, is the nation's leading provider of vehicle data collection, image generation, window labeling services and inventory management and marketing. Providing both full-serve and self-serve solutions, Dealer Specialties' has the industry's largest Internet distribution channel including GetAuto.com, Cars.com, eBay Motors, Overstock.com, Craigslist, Vast.com, CarTango, Manheim and more.

Dealerships across the country rely on Dealer Specialties to help manage and market their vehicle inventory. Dealer Specialties is a designated supplier of certified window stickers for General Motors, Acura, Honda, Toyota and Lexus; is a Value Added Reseller for the National Automotive Dealers Association; and has built a vast network of the most knowledgeable and responsive service consultants in the USA. Dealer Specialties partners with sister companies Autobase, AVV, @utoRevenue, Cross Sell, DataCube, Dealerskins, Interactive Financial Marketing Group, SelectQu and XIGroup to provide dealerships with a more comprehensive and complete solution. For more information on Dealer Specialties, visit http://www.dealerspecialties.com.

About Dominion Enterprises:
Dominion Enterprises is a leading marketing services company serving the automotive, enthusiast and commercial vehicle, real estate, apartment rental, and employment industries. The company's businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, Web site design and hosting, and data management services. The company has more than 45 market-leading Web sites reaching more than 16.7 million unique visitors, and more than 450 magazines with a weekly circulation of 4.3 million. Headquartered in Norfolk, Va., the company has 5,400 employees in more than 200 offices nationwide. For more information, visit http://www.DominionEnterprises.com.

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