Industry Veteran George Keen Added to the FieldTurf Team as Dallas Area Representative

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FieldTurf has added George Keen to its network of sales representatives, marking the fourth new addition to its sales team in as many days.

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We are extremely pleased to have George on board

FieldTurf has added George Keen to its network of sales representatives, marking the fourth new addition to its sales team in as many days. George will take on the role of regional sales manager for the Dallas area. His experience and track record for developing and maintaining high levels of customer satisfaction made him a smart and easy choice for the world leader in sports surfacing.

The growing demand for the FieldTurf product and the need to continue to properly service clients has led to an expansion in FieldTurf’s sales and customer service personnel.

"We are extremely pleased to have George on board," said FieldTurf Vice-President of Sales, Martin Olinger. "His extensive experience in ensuring customer satisfaction will serve him well as this is right in line with our company’s core philosophy. George will be a great resource because of his knowledge of the industry. His vision is consistent with our goal of providing the most innovative, durable and safest surfaces for athletes of all ages.”

Based in Dallas, Keen has an impressive resume in the world of sports and business. He was a 4-year college football and baseball starter at Wittenberg University in Springfield, Ohio and was drafted by the Montreal Expos in 1979 playing one year in their minor league system. A college football, basketball, and baseball coach for 2 years, Keen earned his Master's Degree from Ohio University in Sports Administration/Marketing. His extensive sales experience includes sales management roles with Tetra Pak, Coca-Cola USA and Codman/Johnson & Johnson. Keen comes to FieldTurf from Sports Constructors, Inc, a sports construction company specializing in civil construction for synthetic running tracks and playing fields.

FieldTurf offers industry leading engineering and manufacturing resources, unparalleled leasing and financing capabilities, and leads the synthetic turf industry with regard to setting higher environmental standards. FieldTurf is the global market leader in terms of synthetic sports fields with over 3000 fields installed. Additionally, FieldTurf has attained over 12,000 satisfied customers in high quality pet, residential, commercial and municipal landscaping solutions, playground surfacing, and has a complete range of golf and tennis products. FieldTurf synthetic turf customers enjoy the benefits of significantly reduced water consumption, the elimination of fertilizer and pesticides, superior durability and drainage and a product that looks and feels real. The positive environmental impact of FieldTurf provides the added benefit of LEED building contributions.

FieldTurf is part of Tarkett Sports, a Division of the Tarkett Group. Tarkett Sports is the largest entity in the sports and landscape surfacing industries. Included within the Tarkett Sports portfolio is an impressive range of performance sports flooring products. This product range includes: synthetic and hardwood basketball; volleyball and gymnasium flooring; squash and racquetball courts; floor protection and covering systems; weight room flooring; and high performance indoor and outdoor running tracks, featuring Beynon track surfaces. All Tarkett Sports surfaces are developed, produced and installed with a concentration on sustainability and a commitment to protecting the environment, providing additional LEED contribution opportunities for customers. The company calls this focus on sustainability and the environment 'Environmental Intelligence' and all company personnel strive to exemplify this philosophy in all aspects of the business.

Jason Smollett


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