Shoestring Commerce Offers Innovative Solutions to Help Save Costs in Tough Times

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Smart retailers and manufactures use automation to save money and increase efficiency

It's no secret that this tough economy is particularly brutal for manufacturers and retailers in the apparel industry, and that when it comes to cutting costs, every little bit helps.

For those retailers and manufacturers who want to stretch every dollar and continue to grow their business despite the recession, there's a Colorado-based software company who's changing the way business to business transactions are handled-- Shoestring Commerce.

"There are two ways to increase your bottom line: increase sales or cut costs. In the best of times, most companies focus on increasing sales but in a bad economy companies can still generate larger profits by looking inward. The question you need to ask yourself is: what can you do to reduce cost without sacrificing customer service? Automation of painful data entry tasks is a great place to start," said Sean Kennedy, president of Shoestring.

Designed hand-in-hand with experienced retailers with over 10 years in the business, Shoestring's innovative, web-based software solutions are revolutionizing the way retailers, manufacturers and sales reps are placing orders and managing their inventories. Gone are the days of faxed, hand written order forms, or duplicating data entry for every order placed.

Shoestring's innovative, singular portal allows manufacturers to upload their entire product line to the web-based platform-- and lets retailers access thousands of catalogs at once with no paper cuts in sight.

"Shoestring is dedicated to removing all unnecessary costs from your supply chain and feeding the savings back to the supplier and the retailer," continued Kennedy.

Each service Shoestring Commerce offers is designed specifically to cater to the needs of the individual who uses it. Shoestring offers around-the-clock IT support for your entire supply chain at a fraction of the price of other custom sales order management systems that can cost tens of thousands of dollars to set up. Shoestring's President, Sean Kennedy, says that on top of some of the other systems they integrate with, they are currently working to integrate seamlessly with Quickbooks accounting software, simplifying the way retailers and manufacturers account for their sales and purchases even further.

"So many smaller companies live out of Quickbooks because of the amazing accounting benefits offered. Shoestring enhances this experience by connecting Quickbooks to a real time web portal. This offers transparency for things like inventory levels in an atmosphere of collaboration. Now retailers can place orders directly with their suppliers eliminating unnecessary data entry."

Shoestring Commerce offers a full demonstration of the complete product line and a free trial for retailers at

Based in Denver, Colorado, Shoestring Commerce was formed in 2004 to help small to medium sized retailers and manufacturers improve their business by maximizing the efficiency of their supply chain using a combination of web-based software and business to business technologies to ensure the highest level of b2b collaboration.

Their products increase efficiency, decrease overhead, and have the potential to open up new sales channels through Shoestring's huge database of catalogs and network of customers.

Shoestring clients include leading independent retailers and manufacturers in the action sport, baby, and apparel industries. For more information, visit


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