All The Small Things - Optimum Online Launches Mobile Version Of Its Popular Consumer Web Portal, Optimum.Net

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Enhanced Mobile Platform Offers Easy Access to Optimum Online E-mail, Personalized Traffic and Weather, and Other Local Information on Handheld Devices

Mobility is becoming increasingly important to our customers, with an explosion of wireless devices and our own Optimum WiFi deployment

Cablevision Systems Corp. (NYSE: CVC) today announced the successful launch of a mobile version of, its popular consumer web portal for Optimum Online customers. This new mobile platform offers Cablevision's nearly 2.5 million Optimum Online customers access to their Optimum e-mail, personalized traffic information powered by News 12, local weather, and iO TV listings, all in a clean and functional user interface designed specifically for handheld devices. for mobile is available on all mobile devices with browsing capabilities over all networks, including the iPhone, for which the site leverages the device's unique capabilities to deliver an even further enhanced user experience. Visitors will be automatically redirected after pointing their mobile browser to, otherwise the site can be accessed directly at Personalized information is activated after signing in using an Optimum ID and password. Optimum has created the site with Usablenet.

"Mobility is becoming increasingly important to our customers, with an explosion of wireless devices and our own Optimum WiFi deployment," said Amalia O'Sullivan, Cablevision's vice president of consumer product management. "So we wanted to take our consumer Web portal and present it in a way that maximizes its value and usability on small screens, including access to e-mail and the kind of personalized information that makes the desktop version of such an important and popular resource for our customers." for Mobile features include:

  • Access to Optimum Online e-mail anywhere on any Web-enabled device, including the ability to read, reply, forward, and compose e-mails, as well as read attached files.
  • Traffic incidents in real time for the New York metropolitan area, searchable by location, plus mass transit information including the LIRR, NJ Transit, and Metro North. (Powered by News 12)
  • iO TV listings
  • Business and services by location (e.g. Gas Stations, Banks, ATM's, Pizza)
  • Movies listings and theaters by location
  • Weather information delivers continually updated and highly personalized local news, weather and traffic information from the Emmy® Award-winning News 12 team, Google search, and a variety of Internet news sources. The site allows users to personalize the information they receive and also features fast and convenient access to the full suite of Optimum services through one easy-to-navigate control panel.

Optimum Online offers high-speed Internet service with blazing fast speed for the home and small and medium-sized businesses. Optimum Online continues to lead the nation in market acceptance, providing service to more than half of the homes passed by Cablevision's fiber optic network, delivering speeds of up to 15 megabits-per-second (Mbps) downstream and up to 2 Mbps upstream. Optimum Online Boost offers up to 30 Mbps downstream and 5 Mbps upstream, along with advanced configurations and business-grade tools. The vast majority of new Cablevision customers choose the company's full suite of voice, video and high-speed Internet services, which deliver increased value and features through an increasingly integrated product suite.

About Cablevision
Cablevision Systems Corporation (NYSE: CVC) is one of the nation's leading media and entertainment companies. Its cable television operations serve more than 3 million households in the New York metropolitan area. The company's advanced telecommunications offerings include its iO TV® digital television, Optimum Online® high-speed Internet, Optimum Voice® digital voice-over-cable, and its Optimum Lightpath integrated business communications services. Cablevision operates several successful programming businesses, including AMC, IFC, Sundance Channel and WE tv, through Rainbow Media Holdings LLC, and serves the New York area as publisher of Newsday and other niche publications through Newsday Media Group. In addition to these businesses, Cablevision owns Madison Square Garden and its sports teams, the New York Knicks, Rangers and Liberty. The company also operates New York's famed Radio City Music Hall, the Beacon Theatre, and the Chicago Theatre, and owns and operates Clearview Cinemas.


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Sarah Chaikin-Lyons
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