Lyra's Senior Analyst Steve Reynolds Discusses 'State of the Industry and MPS Predictions' at 1st Annual Managed Print Services Conference

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Lyra Research announces that Lyra Senior Analyst Steve Reynolds will be a featured speaker at the 2009 Managed Print Services Conference. Presented by the Photizo Group, this first annual conference will be held April 26-28, 2009 at the Omni La Mansion del Rio in San Antonio, Texas. On Monday, April 27, at 3:30 p.m., Reynolds will co-present a discussion on the State of the Industry and MPS Predictions with Photizo Group President Ed Crowley. During the presentation, Reynolds will examine the current and future state of the MPS industry.

Lyra Research (http://www.lyra.com), the digital imaging authority, announces that Lyra Senior Analyst Steve Reynolds will be a featured speaker at the 2009 Managed Print Services Conference (http://www.regonline.com/builder/site/Default.aspx?eventid=652471). Presented by the Photizo Group, this first annual conference will be held April 26-28, 2009 at the Omni La Mansion del Rio in San Antonio, Texas. Dedicated to the topic of Managed Print Services (MPS), this conference will provide MPS decision makers, dealers, and vendors with the opportunity to share experience, insights, and stories regarding the "ins and outs" of MPS engagements.

On Monday, April 27, at 3:30 p.m., Reynolds will co-present a discussion on the State of the Industry and MPS Predictions with Photizo Group President Ed Crowley. During the presentation, Reynolds will examine the current and future state of the MPS industry. Specifically, Reynolds will discuss what MPS is, the scope of the market, how the economy and other factors have made MPS one of the hottest areas of the printing industry, what MPS leaders need to do to protect their business, and the potential merger of IT and printer management.

"We believe that MPS is an integral part of the digital imaging industry that will continue to play a vital role in the industry's evolution over the next few years. MPS is composed largely of a bundle of services that have been around for a long time. This means that MPS vendors must treat the market as fairly mature, and focus on how to protect themselves and the market from new entrants trying to cash in on the popularity of MPS with poorly developed services," said Reynolds, senior analyst for Lyra's Hard Copy Industry Advisory Service. "We are excited to be part of the inaugural MPS conference and to have the opportunity to deliver insight to end users, vendors, dealers, and resellers to help them navigate the through the complex MPS waters ahead."

Scheduling an Analyst Meeting during the Event
To schedule an analyst meeting with Mr. Reynolds during the conference, please contact Irene Savage at 617-454-2658 or isavage@lyra.com.

Lyra Research: The Digital Imaging Authority
Lyra Research collaborates with imaging industry decision makers worldwide, enabling clients to strengthen their market position and achieve profitable growth. Lyra's expert analysts and editors help clients devise and implement creative solutions to business challenges, arming them with competitive intelligence, strategic and tactical advice, news and analysis, and market forecasts.

Since 1991, Lyra's custom research and consulting, advisory services, award-winning journals, and innovative events have set the standard for analysis of imaging hardware, consumables, and digital photography markets.

Visit http://www.lyra.com to learn more about how Lyra can be your strategic business partner.

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