viagogo Defies Economy, Achieving Explosive Q1 Growth

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viagogo (, Europe's leading secondary ticketing company, today announced a successful first quarter of 2009 with tens of millions of dollars of tickets sold in March alone. The company continues to grow at a blistering pace despite the challenging economic conditions. Supporting viagogo's momentum is the need for European ticket buyers to have a safe, secure place to buy tickets to their favourite events on the secondary market.

Eric Baker, CEO of viagogo said "Our goal has always been to create a site where fans can find the tickets they want, no matter what the event. We offer a safe alternative to the touts on the street and that's important no matter what's happening in the economy. People want to see great live events and viagogo is the site of choice to find the tickets they need."

Recent milestones for the company include:

  •     Tripling the number of new monthly users
  •     More than one million tickets listed on the site
  •     Buyers coming from more than 110 countries
  •     Ticket sales growing by over 250% year over year in 2009
  •     $70 million in VC funding raised since the company's inception

The first quarter also saw viagogo continue to sign additional high profile partnerships, including exclusive deals with Reading, Leeds, Latitude and Isle of Wight festivals, which marked the first ever secondary deals done with major music festivals. viagogo is also announcing today a deal with the French Open, the first ever secondary ticketing deal in France.

viagogo founder and CEO Eric H. Baker is the co-founder and former President of StubHub, the leading secondary ticket exchange in the US. Acquired by eBay (NASDAQ: EBAY) in 2007 for $307MM, StubHub has grown to reportedly sell over $1B worth of tickets annually.

Baker launched viagogo in the fall of 2006 in an ambitious bid to bring secondary ticketing to Europe. The exchange has grown far faster than even Baker expected. "In 2008 alone - viagogo's second year - we sold more tickets and generated more revenue than StubHub did in StubHub's first 3 years combined," said Baker.

From its inception, viagogo has forged groundbreaking partnerships in the live event space with the leaders in sports (Manchester United, Bayern Munich, and Chelsea FC), music (Madonna), and theater (Andrew Lloyd Webber's Really Useful Group).

viagogo's record growth and new deal announcements come on the back of the company's $15M common stock financing announcement in February. Investors included Andre Agassi and Stefanie Graf, Index Ventures, and founder Brent Hoberman.

Notes to editors:

About viagogo

viagogo is Europe's leading ticket exchange that allows people to buy and sell live event tickets in a safe and 100% guaranteed way. viagogo is bringing efficiency and transparency to what has traditionally been a murky marketplace. By managing payment and delivery, viagogo guarantees that buyers will receive their tickets and sellers will receive payment. For this service, viagogo takes a commission which is a percentage of each exchange.

viagogo was launched in August 2006 with landmark deals to become the official secondary ticketing partner of two of the leading English football clubs Manchester United and Chelsea, making it the only way of legally re-selling tickets to these clubs, due to the special laws in England. Similar partnerships followed with German giants Bayern Munich, Everton, Hearts and leading rugby clubs, Leicester Tigers, London Wasps and Harlequins RFC.

Deals followed with the likes of the Independent and and Warner Music International became the first music label to partner with a secondary ticketing company. A deal between viagogo and Live Nation in the Netherlands was the first ever partnership between a secondary ticketing company and a music promotion company. viagogo pioneered the first charity auctions, working directly with music artists such as James Blunt and Peter Gabriel.

In May 2008, viagogo struck a partnership with the biggest female recording artist in the world. It became the official premium and secondary ticketing partner for Madonna's Sticky and Sweet European tour. This is the first time an artist has signed a deal of this kind, signalling a dramatic shift for both the recording and ticketing industries and proving viagogo to be a true market leader.

In November 2008 viagogo moved into theatre with the world's leading theatre impresario: Andrew Lloyd Webber and his Really Useful Group. Again this was a first, marking the first time that a theatre producer had struck a ticketing deal of this kind.

March 2009 saw viagogo sign a deal with Festival Republic (organisers of the Reading, Leeds and Latitude Festivals) and the Isle of Wight Festival. These historic deals give fans the opportunity to buy and sell tickets to the festivals in a safe and secure environment on viagogo. It is the first time that music festivals have endorsed the secondary ticketing market.

In April 2009, viagogo signed the first ever secondary ticketing partnership in France, in a landmark deal with one of the leading sports organisations in the world, The French Tennis Federation.

viagogo provides fans with its safe, secure exchange in the UK, Germany, France, Netherlands and the US. Further expansion across Europe will follow in the near future.

viagogo was set up by Eric Baker, the co-founder of, the leading online secondary ticketing company in the US that was acquired in March 2007 by eBay for $307m.


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