Innovative New Product Helps Small Businesses

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Introducing Gaining Focus™ for small business. Now small business owners can know what their customers, employees, suppliers and others know about their business and use it to grow. Gaining Focus does the work, to help small businesses prosper.

Businesses tell us that the value Gaining Focus™ provides warrants a much higher price, but we've purposely kept the price low to make it available to as many small business as possible,

STAR360feedback announces the launch of a new service designed to help small businesses grow in today's difficult economy. The service is called Gaining Focus™. Gaining Focus™ captures and compares the perceptions customers, employees, and vendors have about a small business. It analyzes the feedback and reveals new opportunities and potential risks for business owners. Gaining Focus™ is the first service designed to help the millions of small businesses with 3 to 25 employees get critical data from the people who ultimately determine the business's success.

"Customers know what a business needs to do to get more customers, but most small business owners don't know how to get that information," says Bruce Bennett, CEO of STAR360feedback. "Almost every employee sees things that can save the business money, but most of those ideas are never shared."

Gaining Focus™ uses surveys to gather vital information from a business's customers, employees, vendors and leader. The results are analyzed, organized and presented to the business owner in a way that illuminates a clear path to success, based on real data about that specific business. To encourage participation, everyone who completes a survey is entered into a drawing for a free iPod.

The process requires very little of the business owner's time or effort. The business owner distributes invitations to participants, and Gaining Focus™ does the rest. The complete Gaining Focus service is only $199 and includes all data gathering, analysis, reporting and consulting by a professionally certified small business consultant.

"Businesses tell us that the value Gaining Focus™ provides warrants a much higher price, but we've purposely kept the price low to make it available to as many small business as possible, " Bennett says.

To purchase, visit GainingFocus.com.

Founded in 1996, STAR360feedback specializes in perception research and executive assessment. STAR360feedback's primary market has been large corporations. Gaining Focus™ is their first offering for small business.

For more information: Call Bonnie Williamson (801) 489-1211

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Bonnie Williamson
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