Allvoices Provides Citizen Journalists with a Global Incentive to Showcase their Work, Make Money
New Model for User-generated Content Features Aggressive Compensation for Contributors and Hyper-targeted Opportunities for Advertisers
San Francisco, CA (PRWEB) May 6, 2009 -- Allvoices, Inc. (allvoices.com), the first open media site where anyone can report from anywhere, launched a new incentive program and site enhancements designed to reward excellence in citizen journalism with a unique model for consumer-generated media. Built on the success of the company's first program, Excellence in Citizen Journalism, the Build Your Allvoices Brand initiative rewards contributors from around the globe with cash and creates the first platform where news consumers, citizen journalists and advertisers engage around high-quality user-generated content.
Along with the new incentive for citizen journalists to develop their personal brand, Allvoices has added features to help contributors quickly build a large audience. Starting today, registered contributors' posts to Twitter will update in real time on their Allvoices profile pages, and contributors' stories published on Allvoices will automatically be posted to their Twitter accounts. An opt-in email feature has also been launched to send contributors' published articles to their email contact lists. This combination of features and incentive are just part of an exciting new model for citizen journalism which helps advertisers and contributors make money through the development of:
Individual Brands (Persona) - Using today's technology, journalist brands don't need to be anchored at traditional media firms. Quality and originality does matter, and Allvoices provides the platform for contributors to showcase their unique talents. Through the power of the platform, each individual brand attracts a different mix of audience, fans and even advertisers. Premium advertisers will support premium brands, and Allvoices ensures the right advertisers are placed next to the brands they would support. This pairing is enabled through an algorithm in the system which ranks report authenticity and contributor credibility.
Tools to Build Brand - Allvoices is a unique platform for sharing news and opinion. It provides instant exposure, credibility, engagement and an unprecedented opportunity to build an audience. Contributors can build either a micro- or mega-community with which to engage on the site by utilizing all the site features. The contributor level and rate at which they are paid is determined by their ability to generate quality content, effectively engage on the site and extend their reach to a global audience. Contributor reach is measured right on their profile pages, details their level of influence by country and is viewed by mousing over the small globe labeled "reach" under their contributor profile picture.
An Innovative Approach - Allvoices is the first participatory journalism site to bring readers, contributors and advertisers together in a true consumer generated media environment. Contributors get paid based on the strength of the brand they build; advertisers benefit from a true Return of Engagement with readers and contributors in niche or broad categories, and the model scales to meet any level of content or traffic demands.
Citizens, aspiring journalists, writers, bloggers, students, photographers and videographers from around the world are encouraged to participate in the cash incentive program which started on May 1, 2009 and ends on December 31, 2009. Contributors will be rewarded based on the quality of their submissions, response from the community and strength of their brand, and are ranked in the following three categories:
Stringer
First time or infrequent contributors in the process of building a social network based around their news. Stringers have tremendous potential to build their brand and make money by leveraging the Allvoices platform.
| | - Per 1,000 page views: $0.25
- Quality: No copyright violations (text or photos)
- Audience: Minimum of 10,000 views and 25 fans
|
Reporter
Reporters generate a lot of attention to their contributions. People in their Allvoices social network respect a Reporter's opinion and content.
| | - Per 1,000 page views: $1.00
- Quality: No copyright violations (text or photos)
- Audience: Minimum of 25,000 views and 50 fans
|
Anchor
Anchors are contributors who have a tremendous following within the Allvoices community. Anchors exert influence beyond their social network, and their work is closely followed.
| | - Per 1,000 page views: $2.00
- Quality: No copyright violations (text or photos)
- Audience: Minimum of 100,000 views and 75 fans
|
"Traditional media business models are breaking around the world. The wide-scale failure of the newspaper industry in the United States and elsewhere demonstrates just how untenable the legacy news business has become," said Amra Tareen, founder and CEO, Allvoices. "Since our launch we've been experimenting to provide citizens with an unfiltered platform to report the news as they see it, through their eyes and cultural filters. Allvoices also has become a vehicle for citizen journalists to brand themselves locally and globally, and do it much faster than if they were to try and build a following on an individual blog. The result is a unique news business model that provides unprecedented reach, immediacy and diversity for readers; and profits for contributors and advertisers looking for new means of engagement."
Citizen journalism only works if the content is high quality. This new incentive program rewards contributors for consistent quality and response from the Allvoices community. Higher quality submissions will achieve greater reach and exposure throughout the Allvoices community. Every story has the potential to land on the global pages, where it can fetch millions of page views. To ensure the authenticity of reports and provide a measure of the contributor credibility, Allvoices released a beta Report Credibility Meter in April. The Report Credibility Meter provides an at-a-glance view of report authenticity and contributor credibility for every story on the site.
Details of the incentive program and terms are available at allvoices.com/incentive and allvoices.com/terms.
To participate in this program, new users must sign up and agree to the Terms of the Incentive Program upon registration on Allvoices.com. If already registered, contributors can join from prompt when signing in or on the Incentive Program tab on their Edit Profile page.
About Allvoices, Inc.
Allvoices' mission is to create a global community for sharing news, videos, images and opinions from multiple points of view that invoke an emotional connection between individual perspectives from around the world. A community of diverse, engaged and globally minded citizens serves as news reporters, opinion leaders and publishers to share with the world the realities on-the-ground. Allvoices.com brings together context, insight and diversity of opinions around a broad range of topics and issues on the global, national and local levels. Allvoices is one of the largest global communities offering unedited and relevant news and perspectives in one place. Using a set of proprietary algorithms, Allvoices utilizes professional and online news sources, blogs, images and videos to determine relevancy, foster credibility and maintain openness with each contribution made to the site.
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