FotoFlexer is Now the Built-In Image Editor for eHarmony's Matchmaking Services, Enabling Members to Put their Best Foot Forward
FotoFlexer, the world's most advanced Web-based image editing solution, today announced it has been selected by eHarmony, Inc. as the exclusive built-in photo editor for all of its online matchmaking services domestically and internationally. New members can now seamlessly touch up their personal photos without leaving the site.
Berkeley, CA (PRWEB) May 8, 2009 -- FotoFlexer, the world's most advanced Web-based image editing solution, today announced it has been selected by eHarmony, Inc. as the exclusive built-in photo editor for all of its online matchmaking services domestically and internationally. New members can now seamlessly touch up their personal photos without leaving the site.
Unlike traditional online dating sites, eHarmony matches singles for long-term relationships based on the compatibility of their core values, attitudes, personality traits and interests. Photos also play a crucial role in the process, noted Bob Holden, vice president and general manager of eHarmony North America.
"eHarmony members who post photos are nine times more likely to receive communication requests from their matches, compared to members who do not post their photos," Holden claimed. "FotoFlexer has easy-to-use tools that we have integrated into our products to give members a better overall experience."
eHarmony has implemented several of FotoFlexer's tools, including:
| | - Basic image editing - Photos can be re-sized, rotated, flipped, cropped, duplicated and corrected with red-eye reduction.
- Color effect options - Images can be modified with color effects such as sepia, grayscale, blueprint and many more.
- Smart scissors - An object can be cut out of its background with just a few clicks.
- Enhanced border system - Border width can be automatically adjusted with a simple click and drag.
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After completing edits, users can either create a new copy or replace the existing photo and then save the photos directly into their profiles.
"To be selected by eHarmony to help their members put their best foot forward with great profile photos is a huge honor and a great validation of our platform," said Sharam Shirazi, CEO of FotoFlexer. "It's great to know that our technology is now an integral part of the ever-important first impression."
About eHarmony, Inc.
Pasadena, Calif.-based eHarmony, Inc. (www.eharmony-inc.com) was founded in 2000 and is a pioneer in using relationship science to match singles seeking long-term relationships. Its services, available in the United States, Canada, Australia and United Kingdom, present users with compatible matches based on key dimensions of personality that are scientifically proven to predict highly successful long-term relationships. eHarmony, Inc. also operates a network of dating and relationship, wedding planning and parenting websites that give people resources and support to make better decisions at important times in their lives.
About FotoFlexer
FotoFlexer is the world's most advanced Web-based image editing solution, providing the power and functionality of expensive desktop photo editing software for free to all users. FotoFlexer integrates with social networks, online photo sharing sites and other image-based social applications to enable users to quickly and easily access all of their images for editing, regardless of where their images reside. FotoFlexer is the image editor of choice for MySpace, Photobucket, Google OpenSocial, eHarmony, Piczo, and Cyworld Vietnam. The company is backed by Jon Burgstone, the founder of a $1.1B Internet company, Managing Director of Symbol Capital and Founding Faculty Chair of the Center for Entrepreneurship & Technology at the University of California, Berkeley. To experience the most advanced Web-based image editing solution, visit www.fotoflexer.com.
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