Notice Technologies Joins the Austin Technology Incubator
Notice Technologies, developers of online and social advertising products for local businesses that are marketed through local media companies such as newspapers, television stations, hyperlocal news sites, and radio, today announced its membership with the Austin Technology Incubator, a program of the IC2 Institute and the University of Texas at Austin.
Austin, Texas (PRWEB) May 19, 2009 -- Notice Technologies, developers of online and social advertising products for local businesses that are marketed through local media companies such as newspapers, television stations, hyperlocal news sites, and radio, today announced its membership with the Austin Technology Incubator, a program of the IC2 Institute and the University of Texas at Austin.
Notice Technologies' products link advertisers and interested consumers through its self-service advertising platform, MinutesNotice, and its consumer portal, Youpons.net. MinutesNotice takes the complexity out of online and social network advertising by allowing local businesses to easily enter deals and discounts in a streamlined web interface designed to take 90 seconds or less to complete. These deals are then published to Notice Technologies' consumer deals portal youpons.net, the advertising company's website and customer list, local portals, and social media such as Twitter and Facebook. MinutesNotice is an innovation in local online advertising that can help local media offer relevant and effective advertising to their customers," says Chris Treadaway, founder and CEO of Notice Technologies.
Youpons.net creates a feed of local deals and offers, so consumers can access them immediately on the web, social networks, or mobile devices. It also provides location-based, real-time advertising, enabling consumers to make quick purchasing decisions using relevant, updated information from local businesses. The company is currently offering MinutesNotice and Youpons.net together as a white-label solution for local media companies. Specifically, Notice "helps local media outlets like newspaper, television and radio, monetize their online properties better by providing an effective turnkey local advertising product through its white label versions" expresses Treadaway.
Treadaway envisions ATI's connection with Notice as unifying. "We want help from experts at ATI for sanity checks, business strategy, and advice about our approach. We're hoping to find web developers and business developers; and we would like to source from The University of Texas," says Treadaway.
"Chris and the Notice team have made tremendous progress to date and have a business model that simplifies the local advertising industry's efforts to address the online and social media opportunity," says Bart Bohn, Director of ATI's Wireless and IT verticals. "We are enthusiastic to engage with them."
About the Austin Technology Incubator
Since its founding in 1989, ATI has worked with over 200 companies, which have raised over $750 million in investor capital while at the Incubator. During the last eight months of the 2007/08 fiscal year, ATI worked with 28 companies, which raised $24 million in capital and created 150 jobs in central Texas. Economists estimated that this was worth $37 million in economic impact to Austin.
About Notice Technologies
Notice Technologies, founded in 2008, develops online and social advertising products for local businesses that are marketed through local media companies such as newspapers, television stations, and radio. MinutesNotice helps local businesses broadcast real-time local deals and coupons through a streamlined, self-serve interface in less than 90 seconds. Consumers can access these deals through the company's Youpons.net consumer portal, Twitter accounts, existing customer lists on e-mail and cell phones, widgets on third-party Web sites, location-based services, and Facebook.
###
|