New Century Direct Announces Strategic Partnership with Active Web Group and Launches The First of Nine New Web Sites
New Century Direct, manufacturer and direct marketer of archival quality storage products and printed point of purchase merchandising products is pleased to announce their strategic partnership with Active Web Group. Under this new strategic partnership Active Web Group will create nine new sites for New Century Direct's family of brands, the first one being www.centurybusinesssolutions.com that launched in April.
Santa Fe Springs, CA (PRWEB) May 19, 2009 -- New Century Direct (NCD), a vertically integrated manufacturer and direct marketer of archival quality storage products and printed point-of-purchase merchandising products, have teamed up with Active Web Group (AWG). Under the strategic partnership AWG has been engaged to create nine new web sites for NCD's family of brands.
NCD, in the continuing process of transforming from a catalog driven company to an online driven sales company, launched the new web site www.centurybusinesssolutions.com in early April. Bernard Findley, Chief Executive Officer of NCD, stated, "What an exciting time for New Century Direct and its family of brands. Coming off an acquisition of the Russell and Miller brands, we are very pleased to announce the launch of the first of nine new web sites created by Active Web Group." AWG, a Long Island, New York based company, offers a number of the newest web techniques enhancing traditional SEO, PPC, and target email blasts campaigns.
Pat Norton, Chief Executive Officer of Active Web Group, commented, "Both teams really came together to launch this site in relatively short order. Matt Heineing and Roland Kravatz pulled extraordinary efforts to meet the tight timelines required by the client. These efforts will allow NCD to quickly replicate the 'store front' among the eight remaining brands."
Findley continues, "We will continue to focus on our vertically integrated business model which provides for higher margins as we manufacture 70% of our own products and primarily sell to end users through direct marketing. Being able to operate at such high margins allows us to reinvest quickly in our marketing programs including the online sales channel."
About New Century Direct
New Century Direct a direct marketing company, focusing on catalog and online sales. The company is vertically integrated and designs, manufactures, and markets a variety of photo presentation and office organization products as well as signs and promotional materials for retail outlets through its nine well established brands. NCD operates out of a 107,000 square feet of manufacturing, warehousing, distribution and corporate office in Santa Fe Springs, California and owns a 35,000 square foot manufacturing facility in Baja, Mexico. Through a recent acquisition, the Russell & Miller, Valu Display, NCS, and Sales!Signs brands were added to the NCD family.
NEW CENTURY DIRECT Family of established brands:
Light Impressions™ was established in 1969 and is the leading resource for archival and presentation supplies. The brand offers the world's largest variety of archival storage, display and presentation materials and sells to such customers as museums, galleries, photo-centric institutions, professional photographers, and pro-sumers in the photography market.
Century Photo™ was established in 1953 and helps consumers organize, protect and display their images with a complete line of photo albums, photo pages, scrapbooking items, collector accessories and genealogy products.
Century Business™ was established in 1953 and is an industry leader in manufacturing and distributing world class office supplies and business organization tools. The brand serves organizations large and small from the small office/home office (SOHO) market to Fortune 500 companies.
FileRite™ was established in 1975 and has been providing specialty plastic filing and organization products to medical, dental, legal and general business companies. The brand is the leader in versatile, durable and quality solutions for business organization.
Laserline™ was established in 1983 and offers an extensive line of portable and home/office media storage options as well as a line of media accessories. The extensive offering includes portable CD/DVD and media storage, iPod cases, silicon iPod and PSP skins, and other iPod/MP3 related accessories.
Russell & Miller™ - founded in 1948, provides a variety of stock and custom merchandising products to retail and service industries. Russell & Miller's in-house design, pre-press, printing, kitting, and distribution capabilities are especially valuable to businesses seeking a comprehensive merchandising partner to support multiple storefronts.
NCS™ - markets price marking supplies, store fixtures and displays primarily within the retail apparel industry.
Sale!Signs™ - provides custom and seasonal signage primarily within the retail home furnishings and floor coverings market.
ValuDisplay™ - offers the full breadth of Russell & Miller products, at lower price points.
To learn more about R&M and NCD and its individual brands, visit www.newcenturydirect.com.
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