Prior Lake, MN (Vocus) May 24, 2009
Safecastle owner Victor Rantala is making a habit of giving away books he sees as important for his customers to learn from and which he knows they will enjoy. Currently, he is giving away the bestseller "One Second After" by William R. Fortschen, an eye-opening fictional account of what life after an EMP attack on the USA might be like.
Said Rantala, "This book, like many of the others we've given away to our members, emphasizes the importance all of us should place on being prepared for the unexpected. We take an awful lot in life for granted today, leaving us dangerously vulnerable to events that can potentially strip away the niceties and comforts we are dependent upon.
"Hurricanes, tornadoes, earthquakes, war, economic calamity, and pandemic disease are just some of the disastrous facts of life that history bears witness to—in fact, emphasizing time and again, that fortune favors the prepared. That's why we at Safecastle do what we do—work to raise awareness of the need for personal or local crisis preparedness and aid those who need to do something for themselves to get it done efficiently."
Mountain House freeze dried food has long been a core ingredient in the preparedness plans of the majority of Safecastle customers. It's widely regarded around the globe as the best quality freeze-dried food anywhere. The fact that it has a shelf life of better than 25 years makes it a natural for those who want to have on hand good, nutritious food for the day when others around them may be forced to depend on the good will and competence of rescuers or charities.
When the opportunity arises to offer customers discounts of 25% on the food, and ship it free to the continental U.S., Safecastle invariably deals with a huge surge in demand that re-energizes Rantala and keeps him hopeful about the future.
Rantala said: "These are tough times. Globally, we are sitting ducks for one more major event out of a grab bag of possibilities that could send our fragile economic system into unreconcilable catastrophe. More people are coming to that conclusion. The world of crisis preparedness is increasingly alive, growing by leaps and bounds. In my view, that is reason for wider optimism. For those who are taking steps to provide for themselves and their loved ones, they are doing the wise thing and at the very least acquiring some measure of peace of mind. We hope and pray that most of us never have to actually rely upon our common-sense preparations. But if it comes to that, our customers will be among those who won't be among the helpless waiting for the cavalry to appear on the horizon."
The current Safecastle Royal Buyers Club Mountain House sale runs through June 5. Members and non-members alike can take advantage of the 25% discounted pricing on the canned foods. Members can earn free gifts based on the amount of food purchased.
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