Holiday Extras Survey: Bargain-Hunting Brits Get Web Savvy

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Whether it's the economic climate or just plain old thrift, 44 per cent of us now regularly use money-saving sites and articles to find a good deal, says the survey.

At Holiday Extras we check scores of prices every day to try to ensure we offer our customers the best deals around. We even publish some of our competitors' prices alongside our own to save our customers the effort of trawling through lots of websites.

When it comes to sniffing out a bargain, we Brits can't get enough, according to new research from HolidayExtras.com.

Whether it's the economic climate or just plain old thrift, 44 per cent of us now regularly use money-saving websites and articles to get a good deal, says the survey.

And 32 per cent of Holiday Extras® customers admit to being swayed by special offers. Women are the biggest bargain-hunters with ten per cent more ladies than men declaring their love for a discount (37 per cent of females against 27 per cent of males).

Even those consumers who don't actively seek out bargains all the time will research the best prices for major purchases (16 per cent).

In the online poll, Holiday Extras found that just eight per cent of customers buy what they want, when they want, regardless of cost.

Mike Whiting, managing editor at Holiday Extras, said: "Over the past few years, price comparison websites and money-saving articles have changed the way we shop.

"At Holiday Extras we check scores of prices every day to try to ensure we offer our customers the best deals around. We even publish some of our competitors' prices alongside our own to save our customers the effort of trawling through lots of websites."

For holiday finance advice, check out http://www.holidayextras.com/experts .

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Note to editors
Holiday Extras has won many different awards including:

  • Travel Weekly Awards 2009 - Best Travel Insurance Provider
  • British Travel Awards - Best Airport Parking Company
  • Top 50 Call Centres for Customer Service

At Holiday Extras you can get a range of services which include travel insurance, gatwick parking and pre-booked airport lounges.

And here are some interesting fast facts about Holidays Extras:

  • 1.2 million airport parking bookings for 2007/08
  • 433,186 airport hotel rooms sold in 2007/08
  • Owns and manages approximately 24,500 parking spaces through Airparks brand at eight UK airports
  • Offer 60,000 parking spaces at 26 UK airports and two UK ports
  • Offer lounges at 18 UK airports

The results of this release are based on the responses of 970 Holiday Extras customers taken during May 2009.

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Helen Gillilan
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