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Naturally Fresh Appoints BrightWave Marketing as Email Marketing Agency of Record

Naturally Fresh, the manufacturer of Naturally Fresh® dressings, dips, and sauces and Jackaroo® Meat Sauce, has appointed BrightWave Marketing as its first email marketing agency of record.

Atlanta, GA (PRWEB) June 10, 2009 -- Naturally Fresh, the manufacturer of Naturally Fresh® dressings, dips, and sauces and Jackaroo® Meat Sauce, has appointed BrightWave Marketing as its first email marketing agency of record. A privately held company, Naturally Fresh has been in operation since 1966. The company's line of Naturally Fresh® dressings, sauces and dips can be found in supermarkets and restaurants. Naturally Fresh® products are also sold through food service distributors and grocery wholesalers.

Naturally Fresh has chosen BrightWave Marketing (www.BrightWaveMarketing.com), an award winning agency specializing in email marketing and digital targeting messaging programs, to develop, manage and optimize Naturally Fresh's permission email marketing efforts. BrightWave Marketing will build a customer newsletter preference center and will collaborate with Naturally Fresh to develop relevant and valuable email communications that increase awareness and sales of their full product line.

"BrightWave Marketing has done a great job of developing and implementing a program that will allow us to effectively communicate with our customers", stated David Federico, Marketing Manager, Naturally Fresh. He added "we will utilize this program to tell our customers about new products and offerings, as well as to show them different ways our products can be used in their kitchens."

"Naturally Fresh is an outstanding company that has been focused on delivering the highest quality products for over 40 years," said Steven Roe, Director of Business Development of BrightWave Marketing. He added "we look forward to working with them on creating a successful dialogue with their customers."

About BrightWave Marketing
BrightWave Marketing is an award-winning agency specializing in the strategic optimization of email marketing and digital targeted messaging programs. BrightWave Marketing focuses on creating and managing exceptional digital messaging programs that drive revenue, cut costs and build relationships.

Headquartered in Atlanta, GA, BrightWave Marketing has done work for a blue chip client roster including California Casualty, Chick-fil-A, CoreNet Global, CVS/pharmacy, Lowe's, Sports Illustrated and Ted's Montana Grill as well as leading advertising and marketing firms. For more information, please visit www.BrightWaveMarketing.com or visit EmailStatCenter.com, the leading authority on email marketing metrics. BrightWave Marketing's CEO Simms Jenkins is the author of "The Truth About Email Marketing" published by Pearson's FT Press. Visit www.TheTruthAboutEmailMarketing.com for more information on the book.

About Naturally Fresh
Naturally Fresh is the manufacturer of Naturally Fresh® dressings, dips, and sauces and Jackaroo® Meat Sauce. The company is headquartered in Atlanta, GA and has distribution centers across the nation. For more information about the company, visit their website at www.naturallyfresh.com. Look for Naturally Fresh® products in your favorite supermarket or local restaurants.

SOURCE BrightWave Marketing

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CONTACT INFORMATION
SIMMS JENKINS
BrightWave Marketing
404.888.0133
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