Biltmore Hotel Coral Gables Awarded IMA Outstanding Achievement Award in Hotel/Resort Category
Modern Website for Classic Luxury Coral Gables Hotel Generates Interest and Revenue
Miami, FL (Vocus/PRWEB ) June 9, 2009 -- The Biltmore Hotel Coral Gables, the leading luxury resort hotel in the Miami metropolitan area, today announces receipt of the prestigious “Outstanding Achievement” Interactive Media Award (IMA) in the Hotel/Resort category. IMA judges are distinguished professionals and members of the Interactive Media Council (IMC), an organization dedicated to elevating the standards of excellence on the Internet. Websites are evaluated based on five criteria: Design, Content, Feature Functionality, Usability and Standards Compliance. Winning websites must excel in each and represent achievement in innovation, creativity and diligent attention to detail.
The Biltmore Hotel Coral Gables’ site was created using award-winning design principles and industry’s best practices in website optimization in order to develop a user-friendly, revenue-generating, brand-building website, and to position The Biltmore as an esteemed and historic luxury Miami golf and spa resort.
“The Biltmore Hotel is a definitive and classic luxury hotel with a modern and sophisticated new website,” says Danielle Finnegan, Director of Public Relations, Biltmore Hotel Coral Gables. “Our website perfectly represents our brand and our style. Guests visiting BiltmoreHotel.com will get their first glimpse of our property and will want to know more. We are pleased that our online presence now accurately represents who we are.”
Benefitting from an expertly designed and thoughtfully executed website, the Biltmore has profited immensely from extensive online bookings, incremental revenues and lucrative business travel. Strategically designed, BiltmoreHotel.com is user-friendly, booker-friendly, customer interactive-friendly, and search engine-friendly.
“Our website is impeccable in both design and function,” says Gene Prescott, President, Biltmore Hotel Coral Gables. “Since its launch, we have seen increases across the board—hits, leads, online bookings, and general interest. Not only is the Biltmore at the forefront of exceptional hospitality practices, it is now a leader in outstanding online practices.”
The Biltmore Hotel Coral Gables website was designed by Hospitality eBusiness Strategies (HeBS) in New York City. HeBS is an award-winning, full-service Internet marketing and Direct Online Channel Strategy firm, strictly dedicated to the hospitality and travel verticals. For more information on this award, please visit HeBS Awards.
About The Biltmore:
The Biltmore Hotel in Coral Gables Florida is a true luxury destination resort in a major metropolitan area. Offering championship golf, tennis, the largest hotel swimming pool in the country (with private poolside cabanas), a world-class spa, and an award-winning fitness center, spread over a 150-acre tropical landscape, the 276-room hotel is a true Miami luxury experience. The Biltmore also boasts the acclaimed Palme d'Or, which Zagat called one of the best restaurants in the country; Fontana, a Northern Italian restaurant surrounding the Biltmore fountain; the poolside Cascade restaurant; and the Biltmore Bar. The Biltmore is a member of the Leading Hotels of the World. For further information, visit www.BiltmoreHotel.com or call (305) 445-1926.
About HeBS:
Hospitality eBusiness Strategies (HeBS), the industry’s leading Internet marketing strategy consulting firm for the hospitality vertical, is based in New York City. HeBS has pioneered many of the "best practices" in hotel Internet marketing and direct online distribution. The firm specializes in helping hoteliers build their direct Internet marketing and distribution strategy, boost the hotel Internet marketing presence, establish interactive relationships with their customers, and significantly increase direct online bookings and ROIs. A diverse client portfolio of over 500 top tier major hotel brands, luxury and boutique hotel companies, hotel management and representation companies, franchisees and independents, resorts and casinos and CVBs has sought and successfully taken advantage of the firm hospitality Internet marketing expertise. Contact HeBS consultants at (212) 688-2731, www.HospitalityEBusiness.com or info @ hospitalityebusiness.com.
About Interactive Media Awards:
The Interactive Media Awards (IMA) competition is open to individuals and organizations involved in designing, developing, managing, supporting and promoting websites. Nominations are accepted from around the world from web design firms, advertising agencies and corporate marketing departments, as well as individual web designers and graphic artists, among others. Created by the Interactive Media Council, Inc. (IMC), a nonprofit organization of leading web designers, developers, programmers, advertisers and other web-related professionals, the competition is designed to elevate the standards of excellence on the Internet and offer winners a boost in marketing and exposure.
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