Play.com Launches New Reward Credit Card

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We are very excited about the launch of our Play.com Credit Card this year. The Play.com card will be another way of rewarding our customers for their ongoing loyalty.

London, UK (PRWEB) June 12, 2009

Play.com today announces the launch of the Play.com Credit Card. The card offers competitive rates of interest and balance transfers plus a PlayPoints reward scheme for use on the Play.com website.

Provided by banking partner MBNA, the Play.com Credit Card offers cardholders PlayPoints on purchases made through using the card. PlayPoints which are accrued will be automatically accumulated in the customer's credit card account and are redeemable against over 8 million products on the Play.com website.

•     For purchases on Play.com, the card holder will be rewarded with 2 PlayPoints for every £1 they spend (£10 is equal to 20 points)
•     For purchases outside Play.com, the card holder will be rewarded with 1 PlayPoint for every £1 they spend (£10 is equal to 10 points)

The Play.com Credit Card offers customer benefits including:

•     No annual fee
•     Fraud protection on every online transaction
•     15.9% APR typical (variable)
•     0% on card purchases for 9 months from the date your account is opened
•     0% interest on balance transfers for 6 months from opening your account (1.5% handling fee applies providing the transfer is made within 90 days of opening the account.)
•     Opening bonus of 1,500 PlayPoints awarded upon initial card spend of £150 within 90 days of opening an account

Stuart Rowe, COO of Play.com said, "We are very excited about the launch of our Play.com Credit Card this year. The Play.com card will be another way of rewarding our customers for their ongoing loyalty."

Additional benefits of the Play.com Credit Card include access to online banking to view your PIN, check your balance and transactions, set up direct debits and carry out balance transfers. Play.com will also offer card holders a free 24 hour worldwide customer help and support line.

Note to Editors
Please contact a member of the press office should you require further comment from Play.com:
Alia Jamal, Hill & Knowlton
Telephone: 0207 413 3214
Alia.jamal(at)hillandknowlton.com

About Play.com
Play.com is the UK's favourite online entertainment retailer and recently celebrated its 10th anniversary.

Offering over eight million different lines of DVDs, CDs, video games and computing, gadgets, books, electronics, mobile, posters, clothing, Blu-ray and tickets, Play.com is the UK's third most visited online retailer with in excess of seven million customers.

In the period between November and December 2008, 7,000 UK consumers contributed to an independent survey hosted by ForeSee Results which reinforced Play.com's ongoing success and recognition, retaining the top position for the second year for customer satisfaction out of all UK online retailers. (Source: ForeSee Results - December 08).

Play.com has recently been named MCV's Best Online Retailer for the fourth consecutive year.

For more information, please visit, play.com.

About PlayTrade
PlayTrade is Play.com's entertainment market place allowing you to recycle your old, unused or unwanted Books, CDs, DVDs and Games to either make money or trade for products you actually want. Over 1 million customers regularly use PlayTrade and there are no fees to list your product allowing you to sell your unwanted items without risk.
For more information, please visit, http://www.playtrade.com.

About MBNA Europe Bank
MBNA Europe, a wholly owned subsidiary of Bank of America Corporation (NYSE: BAC), is the recognized leader in affinity marketing. MBNA credit cards and related products and services are endorsed by more than 5,000 organisations worldwide. For more information, visit the company's Web site at mbna.co.uk or Bank of America's site at http://www.bankofamerica.co.uk.

For further information on MBNA, please contact:                
Paul Lawler
MBNA Europe Press Office
Telephone: 01244 574136
Mobile: 07969 580143
Fax: 01244 673564
paul.lawler(at)mbna.com

http://www.mbna.co.uk
For more information about MBNA Credit Card Company http://mbna.co.uk/about/index.html

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