Direct Mail takes center stage as a successful recruitment tool.

Even in today's world of electronic communications, the tried and true method of direct mail can be an advantageous strategy in recruiting talent. This was the case when NAS Recruitment Communications, a leader in human resources solutions, provided client Franklin Square Hospital - MedStar with a successful direct mail campaign resulting in the hiring of an exceptional candidate for a hard-to-fill position.

Cleveland, OH (PRWEB) June 12, 2009 -- Even in today's world of electronic communications, the tried and true method of direct mail can be an advantageous strategy in recruiting talent. This was the case when NAS Recruitment Communications, a leader in human resources solutions, provided client Franklin Square Hospital - MedStar with a successful direct mail campaign resulting in the hiring of an exceptional candidate for a hard-to-fill position.

"Franklin Square Hospital was looking for a Nuclear Medicine Supervisor, a position that required both technical expertise and a strong leadership background," said Tara Twomley, Account Manager at NAS Atlanta. "We suggested using a direct mail postcard that could be personalized to each recipient, a technique that has been shown to dramatically improve response. Variable data mailings are just one of many print and interactive techniques NAS utilizes to help clients achieve positive results."

Franklin Square Hospital was looking for a Nuclear Medicine Supervisor, a position that required both technical expertise and a strong leadership background

We suggested using a direct mail postcard that could be personalized to each recipient, a technique that has been shown to dramatically improve response. Variable data mailings are just one of many print and interactive techniques NAS utilizes to help clients achieve positive results.

We received five wonderful candidates to interview and hired one of them for the position. We would definitely use this option again. The responses from the direct mailers came in very quickly and all of the candidates were qualified.

NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement and specialized expertise in career websites, onboarding, employee communication and HR metrics. Creating Demand. Delivering Talent. Changing Lives.

http://www.nasrecruitment.com

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