Email Marketing Services Provider iPost Launches "Not Just Another Marketing Blog"

Blog offers advice to help readers designed to improve direct marketing email results

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Like the email marketing solutions iPost provides, our blog posts will be real world and actionable

Novato, CA (PRWEB) June 18, 2009

iPost, a leader in strategic email marketing services and actionable analytics, today announced the launch of "Not Just Another Marketing Blog." The blog hosted by iPost will provide email marketing insight and advice to help email marketers improve the results of their email campaigns.

Many marketing agency hosted blogs focus heavily on their own accomplishments. While company announcements can fill a marketing blog with consistent content, it often amounts to little more than company back-patting.

"Like the email marketing solutions iPost provides, our blog posts will be real world and actionable," states Craig Kerr, vice president of marketing, iPost. "With each post we write, we commit to providing insight that will help our readers significantly and immediately improve their bottom-lines."

Some of the concepts that will be found on the blog include:

How email marketing can work to an organization's advantage during a recession
How to ensure targeted email marketing campaigns feature the right messages and target the right audiences
The role email marketing will play with the rise of social networks
How email marketing can be utilized to drive multi-channel sales

The blog will be maintained by several members of the email marketing services team at iPost. Each team member is a seasoned email marketing veteran and possesses a deep knowledge of the latest email techniques and software platforms.

"Not Just Another Marketing Blog," hosted by email marketing services provider iPost, may be found by visiting http://www.notjustanothermarketingblog.com/.

About iPost
iPost offers a broad array of email marketing and predictive analytic solutions to help companies efficiently drive multi-channel profits. Sending email is easy. Using email to optimize profit and loss, satisfy customers and cost-effectively market across channels requires the right tools, services and experience. As a pioneer in email marketing, iPost has provided the leading edge technologies and services to help hundreds of customers drive successful email marketing campaigns and promotions. To learn more about iPost, please visit http://www.iPost.com.

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