Search Marketing Experts Continue Free Webinar Series on “How Google Works”: Presentation Covers Basics of Search Engine Optimization for Google

(PRWEB) December 24, 2010

Charlottesville, Va. (Vocus) June 22, 2009 -- Due to the success of the first run of its free webinar, “How Google Works”, search engine marketing agency Search Mojo announced today that it will repeat the live webinar biweekly throughout the summer. The presentation covers both the fundamentals of how the Google search engine ranks websites and the basic search engine optimization (SEO) practices for improving search engine rankings with Google.

The webinar will be hosted live on the following Thursdays this summer:

•     June 25, 3:00 p.m. ET
•     July 9, 3:00 p.m. ET
•     July 23, 3:00 p.m. ET
•     August 6, 3:00 p.m. ET
•     August 20, 3:00 p.m. ET

The presentation focuses on two main areas:

•     Google’s Technology Demystified

o    Google’s Informant: The Googlebot
o    Website Indexability
o    How the Google Algorithm Works
o    Keywords: The Foundation of SEO

•     Best SEO Practices for Google

o    Website Content
o    Meta Description and Title Tags
o    Keyword Density
o    Inbound Links
o    Anchor Text

•     Conclusion and Q&A

“How Google Works” is designed for all levels of marketing and communications professionals.

Online registration for all webinar dates is available at search-mojo.com/webinar.

About Search Mojo:
Search Mojo is a search engine marketing agency specializing in search engine optimization (SEO), pay-per-click (PPC) ad management and post-click marketing. Founded in 2005, Search Mojo uses the latest information and techniques to help companies improve their organic search engine rankings as well as improving pay-per-click advertising performance. Learn more about Search Mojo at search-mojo.com or read our blog, Search Marketing Sage, at blog.search-mojo.com.

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