Reston, VA (PRWEB) June 23, 2009
Frazoo LLC, a three tier search engine company offering affordable pay-per-click advertising, today announced the acquisition of next generation in-text advertising network BrandClik. The acquisition provides Frazoo with an easy to implement in-text technology to monetize content without negatively affecting the user experience and satisfy advertisers looking to break away from online bidding networks.
"During the current economic environment we see this acquisition as a positive opportunity to deliver even more value to our advertising and publishing partners," said Craig McFarlane, president and CEO of Frazoo. "We are excited to incorporate BrandClik's unique technology of non-intrusive, in-text advertising capabilities and adding BrandClik's strong stable of clients to the Frazoo platform."
The BrandClik technology and network was built as a new online advertising model that enables publishers to create revenue for editorial content while providing cost transparency and highly-qualified, brand-protected, click-through-traffic for advertisers looking for high ROI in the online advertising space. The technology tags specify brand name keywords and create links to a chosen destination that is not activated until the user manually clicks the link. This format is non-intrusive to site content, ensures the protection and monetization of brand names and allows BrandClik to pioneer a form of online advertising that provides value-added benefits to both publishers and advertisers. BrandClik continues to develop innovative applications surrounding its technology that will enhance customer satisfaction and the user experience.
"The timely acquisition of BrandClik by Frazoo provides publishers and advertisers with a results driven and ROI focused non-intrusive, in-text advertising network," said Joshua Konowe, co-founder and CEO of BrandClik. "We have continued to build a loyal customer base since our launch last year and adding the BrandClik technology to the Frazoo platform will only benefit our customers."
BrandClik clients include online newspapers, blogs, websites and local and national advertisers.
"Partnering with BrandClik allows F+W Media to offer contextual, targeted keyword advertising on our flagship website, Everything.com," said Chad Phelps, Vice President of Digital Media, F+W Media. "Augmenting the BrandClik technology with the Frazoo platform will provide our advertising partners with a greater ability to position their message in-line with our professional, published content from the Everything series of books."
To learn more about Frazoo and BrandClik and start working with this game changing in-text advertising network, please visit http://www.Frazoo.com and http://www.BrandClik.com.
About Frazoo:
Frazoo, LLC is a three tier search engine company with its primary website located at http://www.frazoo.com. Frazoo offers affordable pay-per-click advertising.
About BrandClik:
BrandClik is a next generation in-text advertising platform designed to bolster the bottom line for online publishers, deliver increased results to advertisers and enhance the online experience for readers. BrandClik provides its network of web publishers with a non-intrusive method for generating positive cash-flow without diluting content or destroying editorial independence. At the same time, BrandClik provides marketers non-competitive, highly-targeted, user-initiated traffic to their website for words they already have intellectual property ownership over. For more about BrandClik, please visit: http://www.brandclik.com.
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