Product creators are typically passionate about the game and try to find real solutions to real problems. And although they conceptualize a real labor saver, often they lack experience in how to develop package design, outsource suppliers and how to roll it out to a global market. It's common that not everyone possesses knowledge about the international golf market
Palm Desert, CA (PRWEB) July 1, 2009
A new golf specialty group by the name of Fairways International, LLC (http://www.FairwaysInternational.com) focuses only on acquiring golf products by way of licensing or distribution. Their new licensing programs provide inventors the ability to tap into their worldwide golf marketing and distribution network.
"Product creators are typically passionate about the game and try to find real solutions to real problems. And although they conceptualize a real labor saver, often they lack experience in how to develop package design, outsource suppliers and how to roll it out to a global market. It's common that not everyone possesses knowledge about the international golf market," states Marcel Ford, Member of Fairways International, LLC. Certain organizations can help creators with expertise in the golf market through successful alliances.
The global market is highly competitive and golfers, whether professional or amateur, usually don't settle for low quality products. Ongoing customer satisfaction plays an important role in the success of any new invention. A one-time sale won't bring long-term profits. Ongoing, repeat sales are the most important factors for the success of any golf business whether selling products in Tijuana or Las Vegas. A marketing and licensing company should provide product conceptualizers the ability to utilize their creative mind while the marketing group introduces it into the proven sales arena for the golf industry distribution internationally.
Most inventors have a fundamental fear that others may copy their ideas and claim it as their own, stripping away the creator's rights. But there are legal methods to prevent such unpleasant situations. This becomes especially important while licensing and selling any products. The marketing group will seek to secure the rights of the inventor by providing them proper documentation to protect invention preventing plagiarism. A product is often prevented from being copied through the PPA (Provisional Patent Application), IP (Intellectual Property) and prototypes of the product with development dates which can prove rightful concept ownership.
Be sure to work with a product development, marketing and distribution group that can introduce the new product worldwide quickly and efficiently. Focus on effective distribution of the products and ideas to different parts of the globe. This process involves a thorough analysis of the golf idea, supply chain and target market as the basic necessary research initially required. Ensure the licensing teams at the marketing company are associated to highly recognized companies and individuals inside the golf arena and they are backed by a strong team of worldwide sales groups and wholesale distribution networks.
Inventors run a very low risk exposure when they decide to license or sell their products to specialized group since most agreements state a minimum of licensing fees or minimum annual sales to ensure the creator has a base of income. Also, ensure the company puts full efforts into creating a business summary and effective marketing strategy for a new golf concept or product ensuring a higher rate of success for all parties involved.