Visionary Executives Should Look to Acquire Employees That Embrace the "Creative Economy"

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To thrive and prosper in today's conditions, innovative companies need senior level management that has a vital and creative way of doing business.

Our customers could see the support and training capabilities that would be necessary for successfully implementing a sophisticated machine vision system

David Hicks, founder of DataComplex, and former technology sales executive at DVT Corporation, announces his availability as a candidate for a company ready to embrace the "Creative Economy".

Mr. Hicks was part of the management team that developed and executed a plan to re-engineer DVT Corporation, a machine vision manufacturing company, when it was on the verge of closing its doors. He executed a channel strategy that encompassed marketing, sales training, prospecting, and in the trenches selling, that transformed DVT from an industry footnote to the première machine vision manufacturer in the market. When corporations were limiting sales and marketing expenses during the post 9/11 recession, Mr. Hicks developed on-line forums that combined DVT Corporation headquarters and channel partners in a meeting at the customer's site.

"Our customers could see the support and training capabilities that would be necessary for successfully implementing a sophisticated machine vision system," said Mr. Hicks. "The online forums were an excellent way of leveraging corporate resources so that we could be in front of customers all over the world every day as well as shortened our sales cycle significantly."

In 2005, DVT was sold to Cognex for $115 million, making it one of Georgia Tech's Advanced Technology Development Center's most successful startups. Pursuing his passion for entrepreneurism, Mr. Hicks founded and developed DataComplex Inc. Its EPCenter product is a cloud based platform as a service that uses a 4th generation event processing query language that allows companies like British Telecom, Citigroup, and others to create business intelligence, business process monitoring, and sensor fusion applications.

In describing DataComplex Mr. Hicks said, "It is an excellent example of what is possible in the cloud era. As a niche analysis tool, it would have been too expensive to bring to the market in the pre-cloud era. With it, developers can create event processing solutions without any infrastructure investment or without having to invest in expensive silo applications. This is what cloud computing is meant to do."

"How do you build your business in the creative economy era? I believe you use innovation at every turn. You find ways to cut cost without jeopardizing goals. You find ways to shorten sales cycles. You bring vitality to building organizations and people. That is what I have accomplished in my business career. If your organization can use a vital, tech savvy, sales executive, who understands risk, contact me."

David Hicks


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