Consigning fills several economic necessities in the lives of American families
Tulsa, OK (Vocus) July 2, 2009
Just Between Friends (JBF), the nation's leading maternity and children's consignment sales event franchise, has announced that it has sold its 95th franchise, as moms across the country are embracing the consignment concept during this recession.
"Last August, we had 61 franchises across the country. In less than one year we have nearly doubled in size and we attribute much of that growth to the recession as more families across the country search for ways to save money and earn money and are turning to Just Between Friends to help. Many of our new franchise owners are women who have left the corporate world and see JBF as a great business opportunity. Others are families who are opening a franchise as an investment in their future," explains Shannon Wilburn, President and co-founder of Just Between Friends.
Just Between Friends Franchises are also reporting an increase in sales - some as high as 40 percent - with the average increase hitting 25 percent, as families across the U.S. search for ways to save money. It is part of a national trend. The National Association of Resale Shops reports that sales at second hand shops are up 30 percent nationwide.
"Consigning fills several economic necessities in the lives of American families," said Daven Tackett, vice president of JBF and mother of two teen daughters, "Even higher income families are looking for ways to save during these uncertain times. Just Between Friends also offers tens of thousands of families the opportunity to earn money, by selling new and gently used items. Our consignors tag their own items and set their own price and can earn up to 75 percent of the sale price."
Just Between Friends is an unusual business model in that franchise owners have 2 or 3 big sales events a year - one in the fall and one in the spring. Local families sign up as consignors and sell their new and gently used children's and maternity items. Consignors set prices for their own items and earn up to 75 percent of the sales while the local franchise owners provide the venue and promote the sale. Consignors receive their check within two weeks of the event. In 2008, gross sales across the country topped 6.8 million and in 2009, sales are projected to top 10 million.
Just Between Friends was founded in 1997 in a living room in Tulsa, Oklahoma when President Shannon Wilburn was a mom of two young children. She and her friend Daven Tackett hosted a sale, invited 20 friends to be consignors and promoted it in their neighborhood. Their gross sales were about $2,000. The idea caught on and grew each season in Tulsa. In 2003, they formed Just Between Friends Franchise Systems, Inc. and began selling franchises. As of July 1, 2009, they have 95 franchises in 20 states with 10 more under development. They have received national attention on several national television shows including ABC News, Good Morning America, Inside Edition and CNBC's The Big Idea and recently taped a segment for CNN News. They have also been featured in The Seattle Times, Sacramento Bee, LA Times, Daily Oklahoman and broadcast outlets in dozens of cities across the country including Dallas, Houston, Minneapolis, Denver and Seattle.
Media Kit - http://jbfsale.com/files/JBFMediaKit0209.pdf
Video Press Release - http://vidego.multicastmedia.com/player.php?v=xazu8an3