'Psoriasis Doctors', Launched July 1, Publishes Psoriasis Treatment Resources Authored by Dermatologists

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"Psoriasis Doctors", launched July 1, publishes its dermatologist-authored health education content online to help people with psoriasis better manage their skin condition.

"Psoriasis Doctors" (http://www.psoriasis-doctors.com), which was launched July 1, 2009, publishes its dermatologist-authored health education content online to help people with psoriasis better manage their skin condition.

Psoriasis Doctors helps dermatologists educate their patients and the public regarding psoriasis and psoriasis treatment options, including topical medications (clobetasol, Vectical), phototherapy (PUVA, UVB), and new "biologics" (Amevive, Enbrel, Humira, Remicade, and Stelara).

The Psoriasis Doctors Website is part of the "From Your Doctor" (http://www.fromyourdoctor.com) service from Vivacare Inc. The From Your Doctor service enables dermatologists to easily create their own customizable education resource for their patients, including a Patient Education Library with patient handouts and a Patient Newsletter that delivers skin care updates via email. Dermatologists who have authored particularly useful content regarding psoriasis management are highlighted on the Psoriasis Doctors Website.

For instance, Helen Torok, M.D. with Trillium Creek Dermatology of Medina, Ohio, published information about psoriasis treatment services offered by her practice and appears on Psoriasis Doctors.

"Vivacare's goal is to help dermatologists educate their patients and the public", said Mark Becker, M.D., pediatrician and President of Vivacare. "Dermatologists have a unique understanding of skin diseases, and we see value in strengthening their online voice so that they can better share their clinical insights regarding psoriasis".

About Vivacare
Vivacare (http://www.vivacare.com) is a patient education company based in Berkeley, California that supports the physician-patient relationship by helping medical professionals share practical health information with their patients, leading to improved clinical care and patient satisfaction. Vivacare is used by over 2,000 dermatologists (http://www.findadermatologist.com) to deliver information regarding acne, atopic dermatitis, psoriasis, rosacea, skin cancer, and aging skin.

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Mary Ann Walker

Mark Becker
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