We are delighted to announce bmi's partnership with the iconic British perfumer Miller Harris. The beautiful product range provides an additional comfort for our customers whilst perfectly complementing the style and atmosphere of bmi Number One Heathrow. We expect the products will be very popular with our customers looking to revive and refresh while waiting for their flight.
London (PRWEB) July 10, 2009
bmi, the number one airline out of London Heathrow's Terminal 1, has announced a collaboration with luxury British perfumer, Miller Harris, for its new international lounge, bmi Number One Heathrow. The distinct and iconic style of the Miller Harris range adds to the sophisticated and quintessentially British environment of the lounge and offers a touch of luxury for customers to refresh before or between flights.
Along with Miller Harris' range of Citron citron hand wash and moisturisers, customers taking advantage of the showers in the lounge can enjoy the vibrant Citron citron range of shower gel, body lotion, shampoo and conditioner. Combining a refreshing spritz of Sicilian lemon, Spanish orange and Jamaican lime with cool mint, basil and a complex base of green moss, Moroccan cedar and cardamom, Citron Citron embodies all the bright, clean freshness of the essence of citrus to awaken the senses, perfect for pre-flight rejuvenation.
To celebrate the collaboration, for one week from 1 July 2009 bmi customers will also receive complimentary sample vials of Miller Harris fragrances as they relax in the lounge.
Miller Harris is one of a series of partnerships bmi has created for the opening of the lounge that showcases Britain's finest. Mark Hix, renowned and award-winning champion of British food is exclusively featuring his new line of salad dressings and ice creams on bmi's midhaul Business Class menus and in bmi Number One Heathrow.
The styling and design throughout the lounge also emphasises Britain's best, both traditional and contemporary. Chairs are by Tom Dixon - an innovative UK designer, while there are original works of art by an award-winning graduate of the Royal Academy of Art, Phil Shaw. Materials and colours are rich and sensual - reinforcing the indulgent, yet welcoming atmosphere.
Katherine Gershon, Sales and Marketing Director, bmi said:
"We are delighted to announce bmi's partnership with the iconic British perfumer Miller Harris. The beautiful product range provides an additional comfort for our customers whilst perfectly complementing the style and atmosphere of bmi Number One Heathrow. We expect the products will be very popular with our customers looking to revive and refresh while waiting for their flight."
bmi Number One Heathrow is open to bmi Business Class customers, Gold and Silver Diamond Club members and Star Alliance Gold members travelling to bmi international destinations. Located above Gate 5 in Terminal 1, bmi Number One Heathrow has a unique layout. It does not feature a reception desk - instead customers are welcomed inside by members of the Lounge Team. The space is divided into informal zones that cater to the varying needs of the international traveller - the emphasis being on providing a sense of comfort and familiarity.
The new international lounge is the latest in a series of innovations from bmi. The airline recently launched its new Chauffeur Drive and Premium Check-in area at London Heathrow's Terminal 1 to provide a fast and hassle free check-in service for Business Class and Premium Economy customers as well as bmi Diamond Club Gold and Silver card holders.
bmi is the only airline at London Heathrow to offer Business Class customers a 30 minute check-in promise, enabling them to arrive at check-in as little as 30 minutes before their flight departs with the guarantee that they will make their flight. Premium Economy customers can also experience a more personal service when using the Premium Check-in area with bmi staff collecting luggage and travel documents from customers on arrival so that they can complete the check in formalities whilst they sit back and relax.
All bmi flights operate from London Heathrow Terminal 1 - the home of bmi. In addition to benefits including online check-in, travellers will also be able to take advantage of Diamond Club, the UK's most generous frequent flyer programme, and bmi's Company Rewards programme for SMEs (small and medium enterprises). Diamond Club destinations miles can be spent on flights with Star Alliance member airlines, hotel accommodation and on a range of gifts and treats.
bmi is the second largest airline at London Heathrow, one of the world's leading international hub airports. Across its mainline route network bmi operates to Aberdeen; Addis Ababa; Aleppo; Almaty; Amman; Amsterdam; Baku; Beirut; Belfast City; Bishkek; Brussels; Cairo; Damascus; Dammam; Dublin; Edinburgh; Freetown; Glasgow; Hanover; Jeddah; Khartoum; Kiev; London Heathrow; Manchester; Moscow Domodedovo; Palma Mallorca; Riyadh; Tbilisi; Tehran; Tel Aviv; Venice; Yerevan.
bmi regional operates to Aberdeen; Birmingham; Brussels; Cologne; Copenhagen; East Midlands; Edinburgh; Esbjerg; Glasgow; Groningen; Leeds Bradford; Lyon; Manchester; Norwich; Zurich.
bmi is a member of Star Alliance, established in 1997 as the first truly global airline alliance to offer customers worldwide reach and a smooth travel experience. Star Alliance received the Air Transport World Market Leadership Award in 2008 and was voted Best Airline Alliance by Business Traveller Magazine in 2003, 2006, 2007 and 2008 and by Skytrax in 2003, 2005, 2007 and 2009. The members are Air Canada, Air China, Air New Zealand, ANA, Asiana Airlines, Austrian, bmi, EGYPTAIR, LOT Polish Airlines, Lufthansa, Scandinavian Airlines, Shanghai Airlines, Singapore Airlines, South African Airways, Spanair, SWISS, TAP Portugal, Turkish Airlines, THAI, United and US Airways. Regional member carriers Adria Airways (Slovenia), Blue1 (Finland) and Croatia Airlines enhance the global network. Aegean Airlines, Air India, Brussels Airlines, Continental Airlines and TAM have been announced as future members. Overall, the Star Alliance network offers 17,000 daily flights to 916 destinations in 160 countries.