Ogden, Utah (PRWEB) July 16, 2009
A Utah-based Internet Security company whose founder and CEO was instrumental in providing vital data which helped the FBI bring down a Romanian phishing ring has announced the launch of its website certification trust seal products for online merchants. Safe Tested offers small to midsize online merchants trust, security and privacy seals to display on their home pages, order pages and landing pages. Online merchants are verified and certified to display these seals through daily remote scanning of their websites for vulnerabilities.
According to TNS, a leading independent research firm, 87% of Americans consider credit card fraud a major concern for online shoppers, and 85% are concerned that they could become victims of identity theft, while 77% believe that spyware is a major threat to their online security. At the same time, 86% indicated that the presence of a seal would make their purchase at a website more likely. Daily scanning and certification of member websites address these online consumer concerns.
Founder and CEO of Safe Tested, Tim Petersen said, "I know from first-hand experience the damage that hackers can cause to online businesses if proactive steps are not taken to protect business websites. Shoppers are becoming more fearful of sharing their information online, and online merchants should do everything in their powers to both protect their websites and boost consumer confidence."
"At Safe Tested we provide online merchants an affordable and complete trust, privacy and identity seal certification program which go beyond industry standards," added Mr. Petersen.
Tim Petersen holds two of the most coveted Internet security certifications, the GAWN and GCFW, as less than 130 people worldwide have gained these recognitions in the past year.
Trust seals are used by over 80% of the top 100 ecommerce sites, as reported by Internet Retailer, a publication covering the ecommerce sector. Trust seals and website certification are by no means new to ecommerce sites but the yearly fees, which range from $1,300 to as much as $25,000 depending on the size of the merchant website, can be a hurdle for smaller businesses.
Safe Tested, along with scanning members' websites for vulnerabilities and holes that can be exploited by hackers, also provides a phishing proactive and reactive service which have taken down phishing sites in an average of 4 hours. The phishing service is one not offered by most other website certification companies. Merchants have much to gain by implementing a third-party certification solution which includes improved consumer confidence and increased sales.
For further information please visit http://www.safetested.com or call 888-475-7672.