Cleveland, OH (PRWEB) July 23, 2009
The City of New Orleans provided an appropriate backdrop for the Society for Human Resources Management (SHRM) Annual Conference in June, where recruitment professionals sought new ways to thrive in an economy that has been termed a "second Katrina."
Providing a note of optimism, with a healthy dose of pragmatic insight, was Matthew Adam, Vice President and Chief Talent Strategist with NAS Recruitment Communications, a premier name in talent acquisition solutions. Over 200 conference attendees came to hear techniques to developing intuitive websites that successfully connect with quality candidates. Response to "Your Website Can Be Your #1 Recruiting Tool" has been overwhelmingly positive.
Said one blogger on RecruitingBlogs.com, "In the hour-long session, Matt provided a good framework for companies looking to develop or enhance their careers site, as well as showed several good examples of companies currently doing it right." The comments went on to say, "He [Matt] kicked off the meeting with four Website Truths: It's all about the candidate experience. Secure your job's domain name. Use microsites to create a targeted and engaging experience for candidates. Capture the metrics."
During an interview with Total Picture Radio's Peter Clayton, Adam further explained the importance of looking at your website from the candidate's viewpoint. "Nowadays, A-level candidate carefully managing his or her career is visiting your website and making assumptions about your organization based on what they find. Unfortunately, many websites are not designed with the candidate experience in mind and fail to engage talent." A podcast of the entire interview may be found at http://www.totalpicture.com/shows/recruiting/matthew-adam-shrm-podcast.html.
Adam is a recruitment strategy consultant with over 14 years of professional experience with both Fortune 500 companies and start-ups. An author and experienced keynote speaker, he will continue to offer his insight at regional and national conferences throughout 2009.
NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement and specialized expertise in career websites, onboarding, employee communication and HR metrics. Creating Demand. Delivering Talent. Changing Lives.
NAS Recruitment Communications