Play Outdoors Announces Fashion Show and Appearance of CEO on Talk Show "View From The Bay"

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Play Outdoors CEO Sarah Laufer will be appearing on a daytime talk show to share expert advice and feature recommended kids outdoor clothing and gear.

PlayOutdoors.com, a national online retailer focused on getting kids outdoors, announces that President and CEO Sarah Laufer will appear as a special guest on View From The Bay, a daytime talk show in the San Francisco and Bay Area.

It will be Laufer's third appearance on the show, this time offering her expertise on functional, durable and stylish kids outdoor clothing and gear for ages ranging from newborn to twelve years old. On the show Laufer will feature Play Outdoors' recommended selections in a fashion show, while also discussing Play Outdoors' blog, The Campfire. A place for parents to find inspirational tips and idea to get kids outside, The Campfire is a motivational resource for family adventures no matter location, the weather, or budget.

"As parents seek ways to encourage kids to get outside to explore and grow, there is no longer a need to sacrifice durability and comfort for style," explains Laufer. "We are a unique company because we only carry brands that are tested for performance, eco-friendly and are chosen for style and functionality. Our products are fashionable in classrooms and hallways yet durable for any outdoor adventure," concludes Laufer.

During the show she will be showcasing top brands such as Dakine, Teva, Patagonia, Mountain Khaki Kids, Limeapple, and more, while allowing a sneak-peak of this Fall's hottest trends.

To see Laufer's recommendations, View From the Bay will be airing on Monday, July 20, at 3:00 PM on KFO 7, ABC.

About PlayOutdoors.com
Created in 2008 and headquartered in Bend, Oregon, PlayOutdoors.com is an information center and online retailer focused on sharing the best earth-friendly and outdoor products, gear, activities and motivational ideas with a family of customers enabling safe, outdoor play.

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Meg Thompson
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