Performance Media Placement Brings Cost Based Marketing to Small Businesses

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Performance Media Placement brings cost effective online marketing to small businesses with "cost based" pricing of Google AdWords campaigns. Small businesses can now evaluate the most cost effective online marketing campaign costs and types based on business type, geographic area, and day and time of days marketed. Pricing is automatically marked up over cost providing the most cost effective marketing.

Performance Media Placement, an online marketing company announced its cost based pricing platform for advertising on Google. Targeted to small businesses, this system can instantly price Google AdWords marketing campaigns based on business type and population of the targeted geographic territory.

Our professional staff can instantly help our customers in determining marketing costs and performance trade-offs. Most importantly, customers get a direct mark up from our Google AdWords costs, which are based on historical data across thousands of business and millions of keywords.

"Our proprietary pricing system is programmed directly into Google using their electronic interface. We pull and analyze customer data continuously to manage our customer's campaigns," stated Carl Perkins, president of Performance Media Placement. "In doing so, we have a large base of empirical data on costs for every business type. Costs for each business type are empirically derived, giving us the most efficient costing. We then directly mark up costs to our customers passing this efficiency along."

According to a recent study by Piper Jaffray, search marketing is the most cost effective marketing available today, when compared to any online or off-line marketing.

We often find that our Google marketing campaigns are typically one third the cost of a typical Yellow Pages ad, and we only market one customer per business type per region. Our marketing campaigns are often ten times more cost effective than direct mailings.

In a market where most advertising has decreased 10-20% from the prior year, search marketing is continuing to grow, despite the downturn in the economy.

"In these tough economic times, where all of our customers are watching every penny, our program can result in significant savings to our customers.", further stated Perkins. "We offer our service to our customers on a month-to-month basis, so if they are not getting an effective return on investment, our customers can cancel at any time. We also allow our customers to rapidly switch locations, budgets, campaign types, or even to pause during slow periods, further maximizing the efficiency of their online marketing campaigns"

About Performance Media Placement

Performance Media Placement, a Laguna Hills, California based firm is a Google AdWords Qualified Company and a developer of online marketing technologies focused on bringing online marketing technologies to small businesses. The Company has two offices in Southern California and two offices in India, providing continuous engineering development, campaign management, graphics and content development. Changes and modifications to customer campaigns or content typically happen in 24 hours.

For more information, please visit Performance Media Placement at or call (888) 243-2488.


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Carl Perkins

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