Looking For A Roaring Good Time? Optimum Rewards Has The Ticket

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"The Lion King" Optimum Reward's "Unique Experience" Contest Offers Members Opportunity To See Award-Winning Musical

Cablevision is committed to providing Optimum Rewards members with ongoing benefits designed to deliver real value and savings, as well as entertainment opportunities like the one-of-a-kind Unique Experience contests that can create memories that last a lifetime

Optimum Rewards members can now play "The Lion King" Optimum Reward's "Unique Experience" game for an opportunity at a chance to win an amazing evening out to see Simba and Nala "up close and personal" in Disney's "The Lion King" on Broadway.

Adapted from the popular Disney film, the stage version of "The Lion King" brings the beauty of African wildlife to the stage, complete with the music and songs that have captivated millions of fans of all ages. Some lucky Optimum Rewards winners can relive the magic from the original hit movie as Simba manages to defy the odds and become King of the Pride Lands in the Tony-Award winning musical.

In addition to VIP seating, the grand-prize winner and three guests will travel by limo to enjoy the show, experience a special behind-the-scenes tour of the theater and receive Disney and The Lion King memorabilia.

Now through September 3, 2009, Optimum Rewards members can log-in to http://www.optimumrewards.com for an opportunity to play to win the grand prize valued at $1,500.00 including:

Grand Prize Winner Receives:
-VIP seats for four (4) to Disney's "The Lion King" on Broadway
-Gift certificate for dinner at Chez Josephine in NYC ($300 value)
-Limousine transportation to and from the show and dinner
-Behind the scenes tour of the Minskoff Theatre
-Gift pack with Disney/Lion King memorabilia

Fifteen (15) Runner-Up Winners each receive:
-Four (4) tickets to Disney's "The Lion King" on Broadway

"Cablevision is committed to providing Optimum Rewards members with ongoing benefits designed to deliver real value and savings, as well as entertainment opportunities like the one-of-a-kind Unique Experience contests that can create memories that last a lifetime," said Gemma Toner, Cablevision's senior vice president of marketing and business development. "Unlike many customer-loyalty programs, Optimum Rewards is easy to join and offers members instant benefits with no waiting periods or need to earn points."

Optimum Rewards is a free rewards program offering qualifying customers who have all three Optimum services an automatic monthly bottom-of-the-bill discount*. Customers who sign up for the program also enjoy additional benefits, which include discounted and free movies at all Clearview Cinemas locations, ongoing discounts at a variety of top area attractions, the opportunity to win unique experiences and savings from participating retailers.

Residential customers who have all three Optimum Services: iO TV® service with Family cable and above, Optimum Online® and Optimum Voice® can quickly and easily sign up for Optimum Rewards membership at http://www.optimumrewards.com to learn about member discounts and the complete Optimum Rewards program.

Optimum Rewards program members must maintain iO TV®, Optimum Online® and Optimum Voice® at the required levels. Available to residential accounts in good standing only. Certain restrictions and blackout dates may apply to movie ticket offers. No purchase necessary. Void where prohibited. Purchase will not increase odds of winning. Contest ends September 3, 2009. Open to Optimum Rewards members who are legal residents of NY, NJ, CT or PA, 18 years of age or older. See optimumrewards.com for official rules, complete prize descriptions, restrictions and terms & conditions of all offers.

*Customers currently on a promotion will become eligible for the discount at the end of their promotion period.

About Cablevision
Cablevision Systems Corporation (NYSE: CVC) is one of the nation's leading media and entertainment companies. Its cable television operations serve more than 3 million households in the New York metropolitan area. The company's advanced telecommunications offerings include its iO TV® digital television, Optimum Online® high-speed Internet, Optimum Voice® digital voice-over-cable, and its Optimum Lightpath integrated business communications services. Cablevision operates several successful programming businesses, including AMC, IFC, Sundance Channel and WE tv, through Rainbow Media Holdings LLC, and serves the New York area as publisher of Newsday and other niche publications through Newsday Media Group. In addition to these businesses, Cablevision owns Madison Square Garden and its sports teams, the New York Knicks, Rangers and Liberty. The company also operates New York's famed Radio City Music Hall, the Beacon Theatre, and the Chicago Theatre, and owns and operates Clearview Cinemas.

Media contact:
Patrick MacElroy
516-803-1249

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