As our customers know, we maintain our sense of humor while working exceedingly hard for them, and we wanted our marketing to represent us in a full light. We chose vibrant imagery on the site and decided to showcase our new mascot, the Logikbot.
Washington, DC (PRWEB) July 29, 2009
A new online destination has arrived for those seeking to learn more about Logik and related eDiscovery information with the redesigned Logik.com website. As an eDiscovery processing company, Logik.com's goal is simple: get straight to the point on what they do, how they do it and why their clients love to work with them.
Sounds like a pretty simple concept, but it's one that Logik worked hard to implement and get right. What sets the Logik.com website apart from other eDiscovery company websites is how it makes information easy to find. The site is designed with past, present and future clients, the media and job-seekers in mind - it's graphically appealing and easy-to-navigate. Logik.com features eDiscovery-veteran written (and regularly updated) blog posts, instructional "how-to" and best-practice videos, insightful articles on the industry, technology and key motivators, and eye-candy to please all visitors.
"When we started to strategize about the new design for Logik.com, we knew we wanted a site that matched our focused work style and relaxed personalities. We aren't like everyone else, and our new website clearly shows that," said Andy Wilson, Co-Founder and CEO at Logik. "As our customers know, we maintain our sense of humor while working exceedingly hard for them, and we wanted our marketing to represent us in a full light. We chose vibrant imagery on the site and decided to showcase our new mascot, the Logikbot."
The site also has an interesting, original promotion for an eDiscovery company: visitors can register to win a free case of Logik "Redaction" red wine. It's not often you see a technology company making their own wine and then giving it away through an online raffle. "Andy and I are big fans of wine," said Sheng Yang, Logik Co-Founder and CTO. "With the help of Crushpad, a wine-making business in San Francisco, we created our own wine for our employees and valued clients. We've already sampled it, and I have to say, we think people are going to really enjoy the rich and spicy flavor. Redaction will be ready to drink by early 2010, so we encourage our visitors to register to win a case and taste the fruits of our labor on Logik.com."
Front and center on the new Logik.com website is a section entirely dedicated to Logik's transparent eDiscovery pricing model, offering a detailed description of the Logik pricing model and what client's can expect to get for their money. "Most pricing models in the eDiscovery processing business are about as consistent and easy to understand as the congressional budget," said Andy. "Not knowing what you are going to pay until you get the bill is extremely annoying -- and makes it hard to plan your annual budget. This is why we've designed our eDiscovery technology to allow for 100% predictable processing costs. This means our clients always know how much they are going to spend for eDiscovery processing services before they send us the data. It sounds like a no-brainer, but it is a very rare pricing model in our industry and one our clients love."
"We are a relatively young technology company - just five years - and we have accumulated a lot of relevant industry knowledge over the years," said Andy. "We designed Logik.com to enable us to easily share our experiences. We know people will learn some useful things on the website while getting a kick out of our take on eDiscovery marketing. And we think that's a great combination."
Discover the newly designed Logik website at Logik, eDiscovery Processing.
Logik (also known as Logik Systems) is an eDiscovery processing company located in Washington, DC. Logik helps corporations, law firms, government agencies and service providers simplify electronic data sought in discovery requests. Logik's highly distributed processing platform, Gridlogik™, was developed to process all kinds of unstructured and structured data sets such as email databases, spreadsheets, images and MS Office documents. Combined with their transparent pricing model, Logik offers customers the smart way to discover accurate results and make sense of processing costs. Think Data. Think Logik. Find out more at http://www.logik.com.
Media interested in setting up an interview with a representative from Logik should email press (at) logik.com or call 800-951-5507.