Infegy Increases Social Analytics Focus, Launches New Website

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Infegy's new website highlights the power of Social Radar and the ever-evolving social analytics it provides.

Our new website aligns with our vision to help clients rapidly make sense of massive amounts of conversation

Infegy launched a new website today as part of a larger initiative to educate the enterprise market on its evolving social analytics and research tool, Social Radar.

"Our new website aligns with our vision to help clients rapidly make sense of massive amounts of conversation," said Adam Coomes, president of Infegy. "We want to define ourselves clearly and really showcase the true value and actionable insights that Social Radar can provide to many enterprise-level businesses."

Infegy's recent client work includes analyzing Land Rover's "Our Planet" initiative and the launch of Sprint's Palm Pre. Social Radar was able to provide Sprint with instantaneous feedback on the launch by measuring online conversations, showing key data such as user opinion, sentiment towards Sprint's customer service, and users' overall experience with the device including issues, likes and dislikes, and other valuable insights.

"Palm Pre generated a lot of buzz online, but you have to do more than just monitor what's being said. For a product launch as big the Palm Pre, you could never read every blog post or comment. You need to be able to aggregate all of the data, easily analyze what the masses are saying and leverage that data to quickly make better strategic decisions," Coomes said.

The new website was designed and developed to provide a seamless user experience and highlight Social Radar's exciting new features. With a database of nearly two billion stored entries, Social Radar is backed by the industry's largest social content collection. It also provides historical content from the beginning of 2007, allowing clients to research and build long-term charts to compare changes in web chatter over time.

Access Infegy's new website at http://www.infegy.com

About Infegy:
Established in 2006, Infegy is quickly becoming a leader in the Social Media Intelligence industry. Their proprietary technology has grown Social Radar to become one of the fastest, largest, and most powerful applications for social media research and measurement.

Media Contact:
Adam Coomes
President
Infegy, Inc
1.816.494.1652

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