Now You Can Quit Worrying About How to Write a Strategic Plan

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Award-winning new version of MyStrategicPlan even easier to use than before

We're constantly encountering companies that are either lacking the knowledge or the time to create a plan, and we want to make that irrelevant.

Business people may have forgotten the art of crafting a useful strategic business plan, says author and strategic planning expert, but that might not be such a bad thing. With more and more MBA's and business school graduates pouring out of universities nation-wide, you may think it would be easy to expect any number of employees to be able to craft a strategic plan, but Erica Olsen, VP of Marketing for M3 Planning says that more and more companies are unclear about how to go about writing one. "We're constantly encountering companies that are either lacking the knowledge or the time to create a plan, and we want to make that irrelevant."

Olsen's company, M3 Planning, recently developed MyStrategicPlan, an online application that teaches companies how to build strategic business plans and allows them to manage them throughout the year from anywhere in the world. According to Olsen, experience is no longer necessary. "With the introduction of the latest version," says Olsen, "it doesn't matter if you've never touched a plan or seen one made; you can still develop one and use it to drive your company towards success."

Like Having a Consultant with You Day and Night

Olsen's web app, MyStrategicPlan, teaches users how to develop strategic plans literally without any prior knowledge of the process. "We've designed our system to act much like a consultant, so that users always feel guided throughout the process." In addition, Olsen says that MyStrategicPlan's resources have been bolstered even more by the most recent release. Upon setting up an account, users are immediately treated with video tutorials, step-by-step instructions, live webinars and even glossaries of business terms to bring up to speed those who may not already be immersed in business-speak.

Olsen says that using MyStrategicPlan to write a strategic business plan is much like having a professional strategist as part of the team but at a tiny fraction of the cost. "Our team that developed MyStrategicPlan contains consultants, academics and entrepreneurs; all of us understand the pitfalls of writing strategic plans as well as what makes great plans work." As users make their way through MyStrategicPlan, the information they are asked to input is then placed structurally within the framework Olsen's team has designed through years of real-world consulting. With the introduction of the software's latest version, elements can be easily dragged and dropped to alter plans at any time, and terms can be customized to match a particular organization's already established taxonomy.

Make a Plan that Actually Works and Keep it Working

In addition to guiding users through building a plan, MyStrategicPlan contains tools like professional reports and email reminders to ensure that plans are implemented. "Strategy's number one obstacle is lack of action," says Olsen, "which is why MyStrategicPlan was built to remain fully and easily editable by everyone involved." In order to make certain that plans do not collect dust, every member with a login is able to create their own tasks and update their progress so that reports are always kept up to date. In addition, other performance management features include users' ability to view all of the tasks throughout the organization in which they are involved.

MyStrategicPlan's varied user base includes organizations ranging from large corporations boasting thousands of employees to sole proprietorships, since plans can either remain smaller, or adjust in order to match the complexity of larger corporate structures. Because users can complete their plan in as little as a day, thousands of organizations have been able to benefit from the increased employee loyalty, faster decision making and greater sense of direction and consensus that strategic planning brings, without the help of consultants or full-time strategy officers.

About MyStrategicPlan

MyStrategicPlan is an easy-to-use software application that enables any organization, regardless of size and budget, to build a comprehensive plan, effectively and easily track goals, create professional reports for every stakeholder and monitor implementation all year long.

About M3 Planning

M3 Planning is a strategic planning firm that works with growth-oriented organizations to develop and execute their strategic plans. In addition to their online strategic planning system, the company is also a resource for other strategic planning tools, books, articles, workshops and facilitations.

About Erica Olsen

Through M3 Planning's online client base and onsite strategic planning facilitation work, Erica Olsen has developed and reviewed hundreds of strategic plans for organizations across the country. She has also authored several strategic planning books including "Strategic Planning for Dummies" and was named Entrepreneur of the Year by The Business Report of Northern Nevada in 2007.

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Ed Adkins
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