Lurn to Release Second Version of Affiliate Classroom e-learning Platform on August 11

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Updates Include over 60 online marketing courses, integrated site builder and networking community.

August 3, 2009 - Lurn, Inc. (formerly known as Affiliate Classroom, Inc.), a leading publisher of training courses and technology for the interactive advertising industry announced it will be releasing the much anticipated version 2 of its flagship e-Learning platform, Affiliate Classroom on August 11th.

Affiliate Classroom 2 is for those interested in learning how to make money online without having a product of their own and without becoming a reseller on eBay.

It is also targeted at the thousands of individuals already involved in the affiliate marketing industry with courses and tools designed to help fledgling, failing and even seasoned affiliates improve their businesses and bolster their commission-earning potential.

"We've been developing this platform and the coursework over the last two years," says CEO, Anik Singal. "We are really looking forward to getting affiliates into the system next week."

The transformation adds the following features to the platform which has served over 5,000 affiliates:

  • Over 60 courses on a wide variety of online marketing topics available on launch day and over 200 courses planned for release within the coming months.
  • Advanced courses on strategy implementation, analysis and refining for seasoned affiliates.
  • An integrated site builder.
  • A community that includes not only a forum, but a networking aspect to help connect business owners with one another for contracting and joint venture partnerships.

The most pertinent addition to the platform, however, is the ability for the company to certify students, assigning them an affiliate "Class". This is a ranking of 1 - 10 (10 being the highest) that is based on a combination of training and actions such as having a website and attaining a certain number of website visitors.

The company's chief product officer, Rachel Honoway added, "Since we began certifying affiliate managers nearly 2 years ago, we've had multiple requests from affiliate managers, networks and even affiliates for affiliate certification. The industry has been asking for a way to pre-screen affiliates - and affiliates who have done their homework and have put their plans into action want a way to stand out from the rest of the crowd. With Affiliate Classroom 2 - we can offer exactly that!"

The company will act as a trusted third-party, verifying the student's activities and making a student's Class ranking available to affiliate networks, affiliate program managers and other companies with whom affiliates are attempting to do business.

Lurn is spreading the word about the release using a pre-launch video series. The videos depict three of the company's employees and their websites. In reality/makeover show style, the sites are completely revamped using the methods, tools and strategies taught in the new Affiliate Classroom 2.

Interested parties can enter their name and email address to receive access to the videos, and to a free report detailing three business models for affiliates.

The company is donating $1 to worldwide education efforts for every report downloaded.

More information can be found at:

About Lurn, Inc.:

Formerly known as Affiliate Classroom, privately-held Lurn, Inc. was established in October of 2004 and is a leading provider of content and e-learning technology for interactive marketers. The company's growing product suite now includes courses, books, live seminars, digital magazines, online communities and applications for online marketers.


Rachel Honoway
Chief Product Officer


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