New Decking Product Line is Here -- Tailorwood

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Atlanta deck contractor launched a new decking line with the idea of helping homeowners and contractors.

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I wanted to design a wood decking line that would be attractive and durable for the homeowners and easy to install for the contractors

Atlanta deck contractor John Paulin is excited. It's not about a recent deck his company, Tailor Decks, has built. Nor is it about any particular contracts that have been won. The focus of his excitement has to do with how he intends to help other decking contractors like himself. Today his company announced the national launch of a new decking line called, appropriately, "Tailorwood".

Being in the Atlanta screen porch and decking industry for about 20 years in a few different roles, Paulin has seen just about everything there is to see about the business of decking. He's had the unique position of seeing and installing all the materials used in deck building today. He's seen some good products…and a whole lot of mediocre ones. He thinks there's room for serious improvement …which is why he went about designing a product line that would be most favorable for everyone…homeowners and contractors.

"I wanted to design a wood decking line that would be attractive and durable for the homeowners and easy to install for the contractors", Paulin says. And so he did, by selecting the right wood and milling it for aesthetic and ease of installation. He took it a step further and produced related products, such as a railing system, that makes it easy to install deck lighting through. If some think the product line to be an overly simple offering to a generally complex type of project, they'd be wrong. Paulin's company, Tailor Decks, has built some of the most prolific and intricate decks around Atlanta

While there have been advances in the decking world, Paulin believes they have been slow. "As an industry, we're still behind the times", says Paulin. "There's no reason why contractors don't have attractive, pre-fabricated decking materials with which to work today. My message to homeowners and contractors alike is that you can have a solution that's attractive, durable and long-lasting…and very reasonably priced."

Paulin's company, Atlanta custom deck company Tailor Decks, has already used the line for several homes. And the reviews have all been excellent. Edward Campbell, a homeowner, says, "you can plainly see the difference between these materials and materials used on other decks. I'm confident not only that these materials are more attractive, but that they will be attractive long after others have been taken down".

While traditional wood materials for decking as well as composite have dominated the decking world for years, Paulin knows that it will probably take a while to displace the business. But he's confident that when people simply take a look at the difference, they'll be easily swayed.


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